/*! tailwindcss v4.2.1 | MIT License | https://tailwindcss.com */
@layer theme{:root,:host{--font-sans:ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji";--font-mono:ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace;--spacing:.25rem;--default-font-family:var(--font-sans);--default-mono-font-family:var(--font-mono)}}@layer base{*,:after,:before,::backdrop{box-sizing:border-box;border:0 solid;margin:0;padding:0}::file-selector-button{box-sizing:border-box;border:0 solid;margin:0;padding:0}html,:host{-webkit-text-size-adjust:100%;tab-size:4;line-height:1.5;font-family:var(--default-font-family,ui-sans-serif, system-ui, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol", "Noto Color Emoji");font-feature-settings:var(--default-font-feature-settings,normal);font-variation-settings:var(--default-font-variation-settings,normal);-webkit-tap-highlight-color:transparent}hr{height:0;color:inherit;border-top-width:1px}abbr:where([title]){-webkit-text-decoration:underline dotted;text-decoration:underline dotted}h1,h2,h3,h4,h5,h6{font-size:inherit;font-weight:inherit}a{color:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;-webkit-text-decoration:inherit;text-decoration:inherit}b,strong{font-weight:bolder}code,kbd,samp,pre{font-family:var(--default-mono-font-family,ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", "Courier New", monospace);font-feature-settings:var(--default-mono-font-feature-settings,normal);font-variation-settings:var(--default-mono-font-variation-settings,normal);font-size:1em}small{font-size:80%}sub,sup{vertical-align:baseline;font-size:75%;line-height:0;position:relative}sub{bottom:-.25em}sup{top:-.5em}table{text-indent:0;border-color:inherit;border-collapse:collapse}:-moz-focusring{outline:auto}progress{vertical-align:baseline}summary{display:list-item}ol,ul,menu{list-style:none}img,svg,video,canvas,audio,iframe,embed,object{vertical-align:middle;display:block}img,video{max-width:100%;height:auto}button,input,select,optgroup,textarea{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}::file-selector-button{font:inherit;font-feature-settings:inherit;font-variation-settings:inherit;letter-spacing:inherit;color:inherit;opacity:1;background-color:#0000;border-radius:0}:where(select:is([multiple],[size])) optgroup{font-weight:bolder}:where(select:is([multiple],[size])) optgroup option{padding-inline-start:20px}::file-selector-button{margin-inline-end:4px}::placeholder{opacity:1}@supports (not ((-webkit-appearance:-apple-pay-button))) or (contain-intrinsic-size:1px){::placeholder{color:currentColor}@supports (color:color-mix(in lab, red, red)){::placeholder{color:color-mix(in oklab, currentcolor 50%, transparent)}}}textarea{resize:vertical}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-date-and-time-value{min-height:1lh;text-align:inherit}::-webkit-datetime-edit{display:inline-flex}::-webkit-datetime-edit-fields-wrapper{padding:0}::-webkit-datetime-edit{padding-block:0}::-webkit-datetime-edit-year-field{padding-block:0}::-webkit-datetime-edit-month-field{padding-block:0}::-webkit-datetime-edit-day-field{padding-block:0}::-webkit-datetime-edit-hour-field{padding-block:0}::-webkit-datetime-edit-minute-field{padding-block:0}::-webkit-datetime-edit-second-field{padding-block:0}::-webkit-datetime-edit-millisecond-field{padding-block:0}::-webkit-datetime-edit-meridiem-field{padding-block:0}::-webkit-calendar-picker-indicator{line-height:1}:-moz-ui-invalid{box-shadow:none}button,input:where([type=button],[type=reset],[type=submit]){appearance:button}::file-selector-button{appearance:button}::-webkit-inner-spin-button{height:auto}::-webkit-outer-spin-button{height:auto}[hidden]:where(:not([hidden=until-found])){display:none!important}}@layer components;@layer utilities{.visible{visibility:visible}.fixed{position:fixed}.relative{position:relative}.start{inset-inline-start:var(--spacing)}.hidden{display:none}.table{display:table}}:root{--ink:#090808;--paper:#f3ebdf;--cream:#ffe2a8;--red:#cb001f;--deep:#160a0c;--gold:#eea02a;--muted:#796f66}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--paper);color:var(--ink);margin:0;font-family:Noto Sans TC,PingFang TC,Microsoft JhengHei,sans-serif;overflow-x:hidden}a{color:inherit;text-decoration:none}img{max-width:100%}em{font-style:normal}.siteHeader{z-index:40;color:#fff;border-bottom:1px solid #ffffff29;align-items:center;gap:38px;width:min(1220px,100% - 48px);height:94px;display:flex;position:absolute;top:0;left:50%;transform:translate(-50%)}.brand{align-items:center;gap:12px;margin-right:auto;display:flex}.brand>img{object-fit:cover;border:2px solid var(--cream);border-radius:50%;width:47px;height:47px}.brand strong{letter-spacing:.08em;font-size:19px;font-weight:950;display:block}.brand small{color:#aaa19a;letter-spacing:.2em;margin-top:3px;font-size:8px;display:block}.siteHeader>nav{align-items:center;gap:27px;display:flex}.siteHeader>nav a{color:#d6cec7;padding:10px 0;font-size:13px;font-weight:800;position:relative}.siteHeader>nav a:after{content:"";background:var(--red);height:2px;transition:right .2s;position:absolute;bottom:1px;left:0;right:100%}.siteHeader>nav a:hover:after{right:0}.navCta{background:var(--red);border-radius:5px;align-items:center;min-height:42px;padding:0 18px;font-size:12px;font-weight:950;display:flex}.mobileMenu{display:none;position:relative}.eyebrow{color:var(--red);letter-spacing:.22em;margin:0 0 19px;font-size:10px;font-weight:950}.eyebrow.light{color:#ff435a}.eyebrow span{background:currentColor;width:28px;height:2px;margin:0 9px 3px 0;display:inline-block}.primaryButton,.ghostButton,.creamButton,.outlineButton,.darkButton{border-radius:5px;justify-content:center;align-items:center;min-height:52px;padding:0 23px;font-size:13px;font-weight:950;display:inline-flex}.primaryButton{background:var(--red);color:#fff;box-shadow:0 14px 32px #cb001f45}.primaryButton span{margin-left:15px;font-size:18px}.ghostButton{color:#fff;border:1px solid #ffffff61}.textLink{border-bottom:2px solid var(--red);margin-top:25px;padding-bottom:5px;font-size:12px;font-weight:950;display:inline-block}.homeHero{color:#fff;background:#060505;align-items:center;min-height:790px;padding:136px max(6vw,50vw - 610px) 72px;display:flex;position:relative;overflow:hidden}.homeHero>img{object-fit:cover;width:100%;height:100%;position:absolute;inset:0}.heroShade{background:linear-gradient(90deg,#040303fa 0%,#040303e0 33%,#0403034f 61%,#0403030d 80%),linear-gradient(#0000 55%,#00000080);position:absolute;inset:0}.heroCopy{z-index:2;width:min(640px,56vw);position:relative}.heroCopy h1{letter-spacing:-.055em;margin:0;font-size:clamp(54px,5.8vw,83px);font-weight:950;line-height:1.08}.heroCopy>p:not(.eyebrow){color:#c7beb6;max-width:570px;margin:27px 0 0;font-size:15px;line-height:1.9}.heroActions{gap:11px;margin-top:32px;display:flex}.heroProof{border-top:1px solid #ffffff24;gap:31px;margin-top:40px;padding-top:23px;display:flex}.heroProof div{flex-direction:column;min-width:105px;display:flex}.heroProof strong{font-family:Arial,sans-serif;font-size:27px}.heroProof strong span{color:var(--red);font-size:14px}.heroProof small{color:#87807a;margin-top:5px;font-size:9px}.ticker{background:var(--red);color:#fff;white-space:nowrap;letter-spacing:.08em;justify-content:center;align-items:center;gap:clamp(22px,4vw,52px);min-height:72px;padding:17px 22px;font-size:clamp(14px,1.8vw,21px);font-weight:950;display:flex;overflow:hidden}.ticker i{color:var(--cream);font-style:normal}.homeBrand{background:var(--paper);grid-template-columns:1.05fr .95fr;align-items:center;gap:72px;padding:92px max(6vw,50vw - 580px);display:grid}.homeBrandImage{box-shadow:16px 18px 0 var(--red);background:#0c0909;padding:11px;position:relative}.homeBrandImage img{width:100%;display:block}.homeBrandImage span{background:var(--cream);letter-spacing:.08em;padding:10px 14px;font-size:10px;font-weight:950;position:absolute;bottom:25px;left:25px}.homeBrandImage .brandMascotInset{z-index:2;object-fit:cover;border:5px solid var(--cream);border-radius:50%;width:112px;height:112px;position:absolute;top:-27px;right:-25px;transform:rotate(6deg);box-shadow:0 13px 28px #00000047}.homeBrandCopy h2,.sectionIntro h2,.storesIntro h2{letter-spacing:-.05em;margin:0;font-size:clamp(39px,4.2vw,57px);line-height:1.16}.homeBrandCopy h2 em,.sectionIntro h2 em,.storesIntro h2 em{color:var(--red)}.homeBrandCopy>p:not(.eyebrow){color:var(--muted);margin:24px 0;line-height:1.85}.miniPillars{border-top:1px solid #cec1b4}.miniPillars article{border-bottom:1px solid #cec1b4;grid-template-columns:43px 1fr;gap:13px;padding:14px 0;display:grid}.miniPillars b{color:var(--red);font-family:Georgia,serif;font-size:18px}.miniPillars h3{margin:0 0 4px;font-size:16px}.miniPillars p{color:var(--muted);margin:0;font-size:11px;line-height:1.6}.homeFranchise{color:#fff;background:#080707;align-items:center;min-height:625px;padding:80px max(6vw,50vw - 610px);display:flex;position:relative;overflow:hidden}.homeFranchise>img{object-fit:cover;width:100%;height:100%;position:absolute;inset:0}.franchiseShade{background:linear-gradient(90deg,#0303030d 0%,#0303032e 38%,#030303e0 67%,#030303fa 100%);position:absolute;inset:0}.homeFranchiseCopy{z-index:2;width:min(530px,47%);margin-left:auto;position:relative}.homeFranchiseCopy h2{letter-spacing:-.05em;margin:0;font-size:clamp(41px,4.4vw,60px);line-height:1.14}.homeFranchiseCopy h2 em{color:var(--cream)}.homeFranchiseCopy>p:not(.eyebrow){color:#c1b7af;margin:26px 0 30px;font-size:14px;line-height:1.85}.homeFranchiseCopy>div{align-items:center;gap:20px;display:flex}.lineTextLink{border-bottom:1px solid #fff;padding-bottom:4px;font-size:11px;font-weight:900}.homeProof{color:#fff;background:#140d0e;grid-template-columns:repeat(3,1fr) auto;align-items:center;padding:38px max(6vw,50vw - 580px);display:grid}.homeProof div{align-items:baseline;gap:9px;display:flex}.homeProof strong{color:var(--red);font-family:Georgia,serif;font-size:37px}.homeProof span{color:#8f8385;font-size:10px}.homeProof>a{color:#c8bdbe;border-bottom:1px solid #6b5f61;padding-bottom:4px;font-size:11px;font-weight:900}.pageHero{color:#fff;background:#080707;align-items:center;min-height:620px;padding:145px max(6vw,50vw - 610px) 75px;display:flex;position:relative;overflow:hidden}.pageHero>img{object-fit:cover;width:100%;height:100%;position:absolute;inset:0}.pageHeroShade{background:linear-gradient(90deg,#030303f7,#030303bf 38%,#0303031a 72%);position:absolute;inset:0}.pageHero>div:last-child{z-index:2;width:min(620px,55%);position:relative}.pageHero .rightCopy{width:min(570px,48%);margin-left:auto}.pageHero h1{letter-spacing:-.055em;margin:0;font-size:clamp(50px,5.5vw,75px);line-height:1.08}.pageHero h1 em{color:var(--cream);text-shadow:3px 3px 0 var(--red)}.pageHero>div:last-child>p:not(.eyebrow){color:#c6bbb4;max-width:540px;margin:25px 0 0;line-height:1.85}.pageHero .primaryButton{margin-top:28px}.rightShade{background:linear-gradient(90deg,#0303030d,#03030326 39%,#030303db 67%,#030303fa)}.originSection{grid-template-columns:1fr .74fr;align-items:center;gap:75px;padding:100px max(6vw,50vw - 560px);display:grid}.originSection h2,.brandProduct h2,.franchiseModel h2{letter-spacing:-.05em;margin:0;font-size:clamp(40px,4.4vw,59px);line-height:1.17}.originSection h2 em,.brandProduct h2 em,.franchiseModel h2 em{color:var(--red)}.originSection>div>p:not(.eyebrow){color:var(--muted);margin:27px 0;line-height:1.9}.originSection blockquote{background:var(--red);color:#fff;margin:30px 0 0;padding:17px 20px;font-size:18px;font-weight:950}.originSection>img{width:100%;max-width:430px;box-shadow:17px 19px 0 var(--red);border:10px solid #0c0909;justify-self:end}.brandSystem{color:#fff;background:#190d0f;grid-template-columns:.65fr 1.35fr;align-items:center;gap:60px;padding:90px max(6vw,50vw - 610px);display:grid}.systemTitle h2{margin:0;font-size:clamp(38px,4vw,54px);line-height:1.17}.systemTitle>p:last-child{color:#b4a7a3;margin:24px 0 0;line-height:1.85}.brandSystem>img{border:9px solid var(--red);box-shadow:16px 18px #050404}.pillarSection,.supportPage,.faqPage{padding:100px max(6vw,50vw - 580px)}.sectionIntro>p:last-child{color:var(--muted);margin:24px 0 0;line-height:1.85}.pillarGrid{background:#cdc0b4;border:1px solid #cdc0b4;grid-template-columns:repeat(3,1fr);gap:1px;margin-top:48px;display:grid}.pillarGrid article{background:#fff8ef;min-height:255px;padding:28px}.pillarGrid article>span{color:var(--red);font-family:Georgia,serif;font-size:31px}.pillarGrid small{float:right;color:#a3978d;margin-top:7px;font-size:9px;font-weight:900}.pillarGrid h3{margin:45px 0 11px;font-size:23px}.pillarGrid p{color:var(--muted);margin:0;font-size:12px;line-height:1.75}.brandProduct{background:#efe5d8;grid-template-columns:1fr 1fr;min-height:620px;display:grid}.brandProductPhotos{background:#160d0e;grid-template-rows:1.3fr .7fr;grid-template-columns:1fr 1fr;gap:4px;padding:4px;display:grid}.brandProductPhotos img{object-fit:cover;width:100%;height:100%;min-height:0}.brandProductPhotos .photoWide{grid-column:1/-1}.brandProduct>div{flex-direction:column;justify-content:center;padding:75px max(6vw,50vw - 610px) 75px 65px;display:flex}.brandProduct>.brandProductPhotos{padding:4px;display:grid}.brandProduct>div>p:not(.eyebrow){color:var(--muted);margin:24px 0 28px;line-height:1.85}.darkButton{background:var(--ink);color:#fff;align-self:flex-start}.franchiseFacts{background:var(--red);color:#fff;grid-template-columns:repeat(4,1fr);padding:0 max(6vw,50vw - 580px);display:grid}.franchiseFacts div{border-right:1px solid #fff3;flex-direction:column;justify-content:center;align-items:center;min-height:140px;display:flex}.franchiseFacts div:last-child{border:0}.franchiseFacts span{color:#ffc1ca;margin-top:7px;font-size:10px}.investmentPage{background:#eee3d6;padding:100px max(6vw,50vw - 580px)}.modelCards{grid-template-columns:repeat(3,1fr);gap:12px;margin-top:48px;display:grid}.modelCards article{background:#fff9f0;border:1px solid #d9cdc1;min-height:330px;padding:29px;position:relative;overflow:hidden}.modelCards article:nth-child(3){color:#fff;background:#160d0e;border-color:#160d0e}.modelCards article>div{justify-content:space-between;align-items:center;display:flex}.modelCards article small{color:#b5a69a;font-family:Georgia,serif;font-size:25px}.modelCards article b{color:var(--red);letter-spacing:.12em;background:#f1ded1;padding:6px 9px;font-size:8px}.modelCards article:nth-child(3) b{background:var(--red);color:#fff}.modelCards h3{margin:47px 0 12px;font-size:27px}.modelCards strong{color:var(--red);font-size:14px;display:block}.modelCards em{margin-top:7px;font-size:18px;font-weight:950;display:block}.modelCards p{color:var(--muted);margin:25px 0 0;font-size:12px;line-height:1.8}.modelCards article:nth-child(3) p{color:#9f9294}.investmentNote{background:#d8c8b8;align-items:center;gap:25px;margin-top:13px;padding:19px 22px;display:flex}.investmentNote b{color:var(--red);white-space:nowrap}.investmentNote span{color:#675d55;font-size:10px;line-height:1.6}.supportGrid{grid-template-columns:repeat(3,1fr);gap:12px;margin-top:49px;display:grid}.supportGrid article{background:#fffaf2;border:1px solid #ddd2c6;min-height:260px;padding:27px}.supportGrid article>div{justify-content:space-between;display:flex}.supportGrid b{background:var(--red);color:#fff;border-radius:50%;place-items:center;width:49px;height:49px;font-family:serif;font-size:23px;display:grid}.supportGrid small{color:#b7aa9f;font-family:Georgia,serif;font-size:23px}.supportGrid h3{margin:43px 0 11px;font-size:20px}.supportGrid p{color:var(--muted);margin:0;font-size:12px;line-height:1.75}.supportShowcase{color:#fff;background:#0d090a;padding:100px max(6vw,50vw - 610px)}.supportShowcase>.sectionIntro{max-width:780px}.supportShowcase>.sectionIntro>p:last-child{color:#958a86}.supportMediaGrid{grid-template-columns:repeat(3,1fr);gap:10px;margin-top:48px;display:grid}.supportMediaGrid article{background:#181113;border:1px solid #35282b;flex-direction:column;min-height:500px;padding:7px 7px 25px;display:flex}.supportMediaGrid article>div{height:235px;position:relative;overflow:hidden}.supportMediaGrid img{object-fit:cover;width:100%;height:100%;transition:transform .35s}.supportMediaGrid article:hover img{transform:scale(1.025)}.supportMediaGrid article>div>span{color:#dacdca;background:#060404d1;padding:6px 8px;font-size:8px;font-weight:900;position:absolute;bottom:12px;left:12px}.supportMediaGrid article>small{color:#ff4057;letter-spacing:.14em;margin:24px 20px 0;font-size:8px;font-weight:950}.supportMediaGrid h3{margin:9px 20px 11px;font-size:22px}.supportMediaGrid p{color:#a19491;margin:0 20px;font-size:11px;line-height:1.8}.supportMediaGrid a{color:#d6ccca;border-bottom:1px solid #6f6264;align-self:flex-start;margin:20px 20px 0;padding-bottom:4px;font-size:9px;font-weight:900}.franchiseModel{color:#fff;background:#140d0e;grid-template-columns:.72fr 1.28fr;gap:75px;padding:95px max(6vw,50vw - 580px);display:grid}.franchiseModel h2 em{color:#ff4057}.modelGrid{background:#403235;gap:1px;display:grid}.modelGrid article{background:#1c1315;padding:25px}.modelGrid b{color:#ff4057;letter-spacing:.12em;font-size:10px}.modelGrid h3{margin:9px 0 7px;font-size:19px}.modelGrid p{color:#93888a;margin:0;font-size:12px;line-height:1.7}.casePreview{background:#f1e7da;grid-template-columns:.95fr 1.05fr;min-height:530px;display:grid}.casePreview>img{object-fit:cover;width:100%;height:100%}.casePreview>div{flex-direction:column;justify-content:center;padding:68px max(6vw,50vw - 580px) 68px 68px;display:flex}.casePreview>div>small:not(.mediaCredit){color:var(--red);letter-spacing:.08em;font-size:10px;font-weight:950}.casePreview h2{letter-spacing:-.04em;margin:10px 0 15px;font-size:clamp(38px,4vw,54px)}.casePreview>div>p:not(.eyebrow){color:var(--muted);margin:0 0 26px;line-height:1.85}.mediaCredit{color:#998c82;margin-top:16px;font-size:8px;line-height:1.5}.processPage{color:#fff;background:#080707;grid-template-columns:.75fr 1.25fr;gap:80px;padding:95px max(6vw,50vw - 580px);display:grid}.sectionIntro.dark h2{color:#fff}.sectionIntro.dark>p:last-child{color:#8e8781}.processList{border-top:1px solid #393330}.processList article{border-bottom:1px solid #393330;grid-template-columns:46px 1fr auto;align-items:center;gap:15px;padding:20px 0;display:grid}.processList b{color:var(--red);font-family:Georgia,serif;font-size:20px}.processList h3{margin:0 0 4px;font-size:17px}.processList p{color:#7e7771;margin:0;font-size:11px}.processList article>span{color:#4b4541}.faqPage{grid-template-columns:.72fr 1.28fr;gap:75px;display:grid}.faqList{border-top:1px solid #cfc3b6}.faqList details{border-bottom:1px solid #cfc3b6}.faqList summary{cursor:pointer;grid-template-columns:44px 1fr auto;align-items:center;gap:14px;min-height:76px;list-style:none;display:grid}.faqList summary::-webkit-details-marker{display:none}.faqList summary b{color:var(--red);font-family:Georgia,serif}.faqList summary span{font-size:15px;font-weight:950}.faqList summary i{font-size:22px;font-style:normal;transition:transform .2s}.faqList details[open] summary i{transform:rotate(45deg)}.faqList details p{color:var(--muted);margin:-4px 35px 22px 58px;font-size:12px;line-height:1.75}.storesPage{padding:90px max(6vw,50vw - 580px)}.storesIntro{grid-template-columns:1fr 1fr;align-items:end;gap:50px;margin-bottom:65px;display:grid}.storesIntro>p{color:var(--muted);margin:0 0 5px;line-height:1.85}.cityGroup{margin-bottom:60px}.cityTitle{border-bottom:2px solid var(--ink);justify-content:space-between;align-items:end;margin-bottom:15px;padding-bottom:13px;display:flex}.cityTitle h3{margin:0;font-size:28px}.cityTitle span{color:var(--red);letter-spacing:.16em;font-size:9px;font-weight:950}.storeGrid{grid-template-columns:repeat(3,1fr);gap:11px;display:grid}.storeCard{background:#fff9f0;border:1px solid #dcd0c4;min-height:250px;padding:25px}.storeCard>span{color:var(--red);font-size:9px;font-weight:950}.storeCard h3{margin:24px 0 11px;font-size:22px}.storeCard address{min-height:42px;color:var(--muted);font-size:12px;font-style:normal;line-height:1.65}.storePhone{margin-top:8px;font-family:Arial,sans-serif;font-size:12px;display:inline-block}.storeCard>div{grid-template-columns:1fr 1fr;gap:8px;margin-top:25px;display:grid}.storeCard>div a{border-radius:4px;justify-content:center;align-items:center;min-height:40px;font-size:10px;font-weight:950;display:flex}.lineStoreButton{color:#fff;background:#37b34a}.mapStoreButton{border:1px solid #c7bbb0}.caseHero{color:#fff;background:#070606;align-items:center;min-height:700px;padding:145px max(6vw,50vw - 610px) 80px;display:flex;position:relative;overflow:hidden}.caseHero>img{object-fit:cover;object-position:center 38%;filter:saturate(.92)contrast(1.04);width:100%;height:100%;position:absolute;inset:0}.caseHeroShade{background:linear-gradient(90deg,#050404fa,#050404db 42%,#05040438 75%),linear-gradient(#0000 45%,#00000070);position:absolute;inset:0}.caseHeroCopy{z-index:2;width:min(650px,57%);position:relative}.caseHeroCopy>small{color:var(--cream);letter-spacing:.12em;font-size:11px;font-weight:950}.caseHero h1{letter-spacing:-.055em;margin:13px 0 0;font-size:clamp(48px,5.5vw,75px);line-height:1.08}.caseHero h1 em{color:var(--cream);text-shadow:3px 3px 0 var(--red)}.caseHeroCopy>p:not(.eyebrow){color:#c5bbb4;max-width:570px;margin:25px 0 0;line-height:1.9}.caseHero .primaryButton{margin-top:30px}.caseSnapshot{background:var(--red);color:#fff;grid-template-columns:repeat(4,1fr);padding:0 max(6vw,50vw - 580px);display:grid}.caseSnapshot>div{border-right:1px solid #fff3;flex-direction:column;justify-content:center;min-height:128px;padding:20px 28px;display:flex}.caseSnapshot>div:last-child{border-right:0}.caseSnapshot small{color:#ffb9c2;letter-spacing:.1em;font-size:8px;font-weight:900}.caseSnapshot strong{margin-top:9px;font-size:18px}.caseStory{grid-template-columns:1fr .9fr;align-items:center;gap:80px;padding:100px max(6vw,50vw - 580px);display:grid}.caseStory h2,.caseReasons h2,.caseVisit h2{letter-spacing:-.05em;margin:0;font-size:clamp(40px,4.3vw,58px);line-height:1.16}.caseStory h2 em,.caseReasons h2 em{color:var(--red)}.caseStoryCopy>p:not(.eyebrow){color:var(--muted);margin:25px 0;line-height:1.9}.caseStory blockquote{border-left:5px solid var(--red);background:#eadfd3;margin:30px 0 0;padding:20px 23px;font-size:15px;font-weight:900;line-height:1.65}.caseFoodStack{box-shadow:16px 18px 0 var(--red);background:#0d0909;padding:9px;position:relative}.caseFoodStack img{width:100%;display:block}.caseFoodStack span{background:var(--cream);padding:9px 12px;font-size:9px;font-weight:950;position:absolute;bottom:22px;left:22px}.caseReasons{background:#eee3d6;padding:100px max(6vw,50vw - 580px)}.reasonGrid{background:#cdbfb2;border:1px solid #cdbfb2;grid-template-columns:repeat(3,1fr);gap:1px;margin-top:48px;display:grid}.reasonGrid article{background:#fff9f0;min-height:260px;padding:29px}.reasonGrid span{color:var(--red);font-family:Georgia,serif;font-size:30px}.reasonGrid h3{margin:45px 0 12px;font-size:22px}.reasonGrid p{color:var(--muted);margin:0;font-size:12px;line-height:1.8}.caseGallery{color:#fff;background:#100b0c;grid-template-columns:1.15fr 1.2fr 1fr 1fr;gap:5px;min-height:520px;padding:78px max(6vw,50vw - 630px);display:grid}.galleryLead{flex-direction:column;justify-content:center;padding:20px 32px 20px 0;display:flex}.galleryLead h2{letter-spacing:-.04em;margin:0;font-size:clamp(34px,3.5vw,48px);line-height:1.16}.galleryLead>p:last-child{color:#93888a;font-size:12px;line-height:1.8}.caseGallery figure{min-height:360px;margin:0;position:relative;overflow:hidden}.caseGallery img{object-fit:cover;width:100%;height:100%;transition:transform .35s}.caseGallery figure:hover img{transform:scale(1.035)}.caseGallery figcaption{background:#080505d1;padding:7px 9px;font-size:9px;font-weight:900;position:absolute;bottom:15px;left:15px}.regionalCasesSection{background:#eee3d6;padding:100px max(6vw,50vw - 580px)}.regionalCaseGrid{grid-template-columns:repeat(2,1fr);gap:14px;margin-top:48px;display:grid}.regionalCaseGrid article{background:#fff9f0;border:1px solid #d5c8bc;grid-template-columns:.9fr 1.1fr;min-height:500px;display:grid;overflow:hidden}.regionalCaseImage{background:#170d0f;min-height:100%;position:relative;overflow:hidden}.regionalCaseImage img{object-fit:cover;width:100%;height:100%}.regionalCaseGrid article:first-child .regionalCaseImage img{object-position:35% center}.regionalCaseGrid article:last-child .regionalCaseImage img{object-position:center 28%}.regionalCaseImage>span{background:var(--red);color:#fff;letter-spacing:.12em;padding:7px 9px;font-size:8px;font-weight:950;position:absolute;top:14px;left:14px}.regionalCaseBody{flex-direction:column;padding:27px;display:flex}.regionalCaseBody>small:first-child{color:var(--red);letter-spacing:.11em;font-size:8px;font-weight:950}.regionalCaseBody h3{margin:12px 0 0;font-size:23px}.regionalCaseBody h4{margin:21px 0 10px;font-size:15px;line-height:1.45}.regionalCaseBody>p{color:var(--muted);margin:0;font-size:11px;line-height:1.75}.caseTags{flex-wrap:wrap;gap:6px;margin-top:18px;display:flex}.caseTags span{color:#6a5f57;background:#eadfd3;padding:6px 8px;font-size:8px;font-weight:900}.regionalCaseBody address{color:#6c625b;margin-top:18px;font-size:9px;font-style:normal;line-height:1.55}.regionalCaseLinks{flex-wrap:wrap;gap:7px;margin-top:18px;display:flex}.regionalCaseLinks a{border:1px solid #cbbdb2;justify-content:center;align-items:center;min-height:38px;padding:0 11px;font-size:8px;font-weight:950;display:flex}.regionalCaseLinks a:last-child{color:#fff;background:#36b64a;border-color:#36b64a}.caseMediaNote{color:#a09389;margin-top:auto;padding-top:20px;font-size:7px;line-height:1.5}.caseVisit{background:#f4ecdf;grid-template-columns:1fr auto;align-items:center;gap:55px;padding:90px max(6vw,50vw - 550px);display:grid}.caseVisit address{color:var(--red);margin-top:16px;font-size:13px;font-style:normal;font-weight:900}.caseVisit>div:first-child>p:not(.eyebrow){max-width:650px;color:var(--muted);margin:21px 0 0;line-height:1.8}.caseVisit>div:nth-child(2){gap:8px;min-width:235px;display:grid}.caseVisit>div:nth-child(2) a{border-radius:5px;justify-content:center;align-items:center;min-height:48px;font-size:10px;font-weight:950;display:flex}.caseVisit>small{color:#978b81;border-top:1px solid #d2c5b8;grid-column:1/-1;padding-top:18px;font-size:8px;line-height:1.6}.finalCta{background:var(--red);color:#fff;grid-template-columns:145px 1fr auto;align-items:center;gap:40px;padding:63px max(6vw,50vw - 580px);display:grid;position:relative;overflow:hidden}.finalCta:after{content:"王";color:#0000001a;font-family:serif;font-size:270px;font-weight:900;position:absolute;top:-90px;right:18%}.finalCta>img{z-index:2;object-fit:cover;border:4px solid var(--cream);border-radius:50%;width:135px;height:135px;position:relative}.finalCta>div{z-index:2;position:relative}.finalCta>div>p{color:#ffb8c1;letter-spacing:.18em;margin:0 0 8px;font-size:8px;font-weight:900}.finalCta h2{letter-spacing:-.05em;margin:0;font-size:clamp(34px,3.8vw,51px);line-height:1.16}.finalCta h2 em{color:var(--cream)}.finalCta>div>span{color:#ffc0c8;margin-top:13px;font-size:11px;display:block}.ctaActions{gap:8px;min-width:210px;display:grid}.creamButton{background:var(--cream);color:var(--ink)}.outlineButton{color:#fff;border:1px solid #ffffff80}.ctaActions small{text-align:center;color:#ffb4be;font-size:9px}.footerBrand{align-items:center;gap:11px;display:flex}.footerBrand img{object-fit:cover;border-radius:50%;width:42px;height:42px}.footerBrand strong{font-size:15px;display:block}.footerBrand small{color:#766e69;margin-top:3px;font-size:8px;display:block}.footerLinks{color:#8b827d;justify-content:center;gap:22px;font-size:10px;display:flex}.siteFooter>small{color:#57504c;font-size:8px}.lineFloat{z-index:50;color:#fff;background:#35b84b;border:2px solid #fff;border-radius:999px;align-items:center;gap:10px;padding:10px 15px 10px 10px;display:flex;position:fixed;bottom:20px;right:20px;box-shadow:0 12px 35px #00000057}.lineFloat>b{color:#25a63d;background:#fff;border-radius:50%;place-items:center;width:43px;height:43px;font-family:Arial,sans-serif;font-size:10px;display:grid}.lineFloat span{flex-direction:column;font-size:12px;font-weight:950;display:flex}.lineFloat small{color:#dff9e4;margin-bottom:1px;font-size:8px;font-weight:700}@media (width<=1000px){.siteHeader>nav{display:none}.pageHero .rightCopy{width:55%}.homeBrand{grid-template-columns:1fr}.homeBrandImage{max-width:760px}.brandSystem,.franchiseModel,.processPage,.faqPage{grid-template-columns:1fr}.supportGrid{grid-template-columns:repeat(2,1fr)}.supportMediaGrid{grid-template-columns:1fr}.supportMediaGrid article{grid-template-columns:1.1fr .9fr;min-height:340px;display:grid}.supportMediaGrid article>div{grid-row:1/6;height:auto;min-height:330px}.modelCards{grid-template-columns:repeat(2,1fr)}.casePreview,.caseStory{grid-template-columns:1fr}.casePreview>img{max-height:640px}.caseGallery{grid-template-columns:repeat(2,1fr)}.galleryLead{grid-column:1/-1;padding:0 0 30px}.regionalCaseGrid{grid-template-columns:1fr}.storeGrid{grid-template-columns:repeat(2,1fr)}.finalCta{grid-template-columns:120px 1fr}.finalCta>img{width:110px;height:110px}.ctaActions{grid-column:2;width:280px}.siteFooter{grid-template-columns:1fr auto}.footerLinks{grid-column:1/-1;justify-content:flex-start}}.storyPage{background:#f5ecdf}.storyHero{min-height:570px}.storyHero>img{object-position:center 44%;filter:saturate(.94)contrast(1.05)brightness(.9)}.storyHeroShade{background:linear-gradient(90deg,#050304fa 0%,#050304e8 38%,#05030447 66%,#0503040d 100%),linear-gradient(#0000 54%,#05030480)}.storyHeroCopy{z-index:3;width:min(670px,59%);position:relative}.storyHeroCopy h1{max-width:650px;font-size:clamp(47px,5vw,69px)}.storyHeroCopy>p:not(.eyebrow){color:#cfc3bd;max-width:570px;margin:23px 0 0;font-size:14px;line-height:1.82}.storyHeroTags{flex-wrap:wrap;gap:7px;margin-top:26px;display:flex}.storyHeroTags span{color:#e0d4cf;letter-spacing:.04em;background:#ffffff12;border:1px solid #ffffff30;padding:8px 11px;font-size:9px;font-weight:900}.storyJourney{background:#f5ecdf;padding:72px max(6vw,50vw - 580px)}.storySectionHead{grid-template-columns:.95fr 1.05fr;align-items:end;gap:70px;display:grid}.storySectionHead h2,.storyCraftCopy h2,.storySystemCopy h2{letter-spacing:-.052em;margin:0;font-size:clamp(38px,4.1vw,55px);line-height:1.12}.storySectionHead h2 em,.storySystemCopy h2 em{color:var(--red)}.storySectionHead>p{max-width:580px;color:var(--muted);margin:0 0 4px;font-size:13px;line-height:1.82}.storyTimeline{grid-template-columns:repeat(3,1fr);gap:10px;margin-top:36px;display:grid}.storyTimeline article{background:#fffaf2;border:1px solid #dacdc0;flex-direction:column;min-height:295px;padding:27px;display:flex;box-shadow:0 14px 34px #2c1b170b}.storyTimeline article:nth-child(2){color:#fff;background:#170d0f;border-color:#170d0f;box-shadow:0 18px 40px #1f0c1024}.storyTimeline article>div{border-bottom:1px solid #ded2c6;justify-content:space-between;align-items:center;gap:15px;padding-bottom:19px;display:flex}.storyTimeline article:nth-child(2)>div{border-color:#443136}.storyTimeline b{color:var(--red);font-family:Georgia,serif;font-size:32px;font-weight:500}.storyTimeline small{color:#a49589;letter-spacing:.14em;font-size:8px;font-weight:950}.storyTimeline h3{letter-spacing:-.025em;margin:34px 0 13px;font-size:22px;line-height:1.35}.storyTimeline p{color:var(--muted);margin:auto 0 0;font-size:12px;line-height:1.78}.storyTimeline article:nth-child(2) p{color:#a99da0}.storySwipeHint{display:none}.storyCraft{color:#fff;background:#11090b;grid-template-columns:1fr 1fr;min-height:560px;display:grid}.storyCraftMedia{background:radial-gradient(circle at 32% 40%,#291014 0%,#11090b 56%);flex-direction:column;justify-content:center;min-width:0;padding:68px 48px 68px max(6vw,50vw - 610px);display:flex}.storyCraftMedia .brandMotionFrame{border:1px solid #4a3035;box-shadow:16px 18px #070405}.storyCraftSignals{background:#3c292d;border:1px solid #3c292d;grid-template-columns:repeat(3,1fr);gap:1px;margin-top:19px;display:grid}.storyCraftSignals span{color:#c5b8b8;text-align:center;background:#1a1012;justify-content:center;align-items:center;min-height:60px;padding:9px;font-size:9px;font-weight:850;line-height:1.5;display:flex}.storyCraftCopy{flex-direction:column;justify-content:center;padding:68px max(6vw,50vw - 610px) 68px 58px;display:flex}.storyCraftCopy h2 em{color:#ff465f}.storyCraftCopy>p:not(.eyebrow){color:#ada1a3;max-width:570px;margin:22px 0 0;font-size:13px;line-height:1.83}.storyCraftCopy blockquote{border-left:3px solid var(--red2);color:#f0dfd9;background:#1d1214;max-width:560px;margin:27px 0 0;padding:17px 20px;font-size:14px;font-weight:900;line-height:1.6}.storySystem{background:#f7eee2;grid-template-columns:1.04fr .96fr;align-items:stretch;gap:62px;padding:72px max(6vw,50vw - 580px);display:grid}.storySystemCopy{flex-direction:column;justify-content:center;display:flex}.storySystemCopy>p:not(.eyebrow){max-width:660px;color:var(--muted);margin:22px 0 0;font-size:13px;line-height:1.82}.storyBeliefs{border-top:1px solid #d4c6b9;margin-top:27px}.storyBeliefs article{border-bottom:1px solid #d4c6b9;grid-template-columns:34px 1fr;gap:14px;padding:15px 0;display:grid}.storyBeliefs article>b{color:var(--red);font-family:Georgia,serif;font-size:15px}.storyBeliefs h3{margin:0 0 4px;font-size:15px}.storyBeliefs p{color:var(--muted);margin:0;font-size:11px;line-height:1.65}.storySystemActions{flex-wrap:wrap;align-items:center;gap:18px;margin-top:25px;display:flex}.storySystemActions .primaryButton{min-width:185px}.storyLineButton{border-bottom:1px solid var(--red);align-items:center;min-height:48px;padding:0 2px;font-size:12px;font-weight:950;display:inline-flex}.storySystemMedia{min-width:0;min-height:500px;box-shadow:14px 16px 0 var(--red);background:#170d0f;margin:0;position:relative;overflow:hidden}.storySystemMedia:after{content:"";pointer-events:none;background:linear-gradient(#0000 42%,#080405de);position:absolute;inset:0}.storySystemMedia img{object-fit:cover;object-position:center;filter:saturate(.88)contrast(1.06)brightness(.91);width:100%;height:100%;display:block}.storySystemMedia figcaption{z-index:2;color:#fff;position:absolute;bottom:24px;left:25px;right:25px}.storySystemMedia figcaption small{color:#ff536a;letter-spacing:.17em;margin-bottom:8px;font-size:8px;font-weight:950;display:block}.storySystemMedia figcaption b{font-size:22px;line-height:1.45}@media (width<=900px){.storyHeroCopy{width:min(640px,70%)}.storySectionHead{gap:35px}.storyCraftMedia{padding-left:34px;padding-right:34px}.storyCraftCopy{padding-left:40px;padding-right:34px}.storySystem{gap:38px}}@media (width<=680px){.storyHero{align-items:flex-end;min-height:485px!important;padding:80px 18px 36px!important}.storyHero>img{object-position:66% center}.storyHeroShade{background:linear-gradient(#05030433 16%,#050304e8 49%,#050304fc 100%)}.storyHeroCopy{width:100%}.storyHeroCopy h1{max-width:360px;font-size:40px;line-height:1.05}.storyHeroCopy>p:not(.eyebrow){max-width:355px;margin-top:14px;font-size:12px;line-height:1.6}.storyHeroTags{grid-template-columns:repeat(3,1fr);gap:4px;margin-top:15px;display:grid}.storyHeroTags span{text-align:center;background:#0f080ac2;justify-content:center;align-items:center;min-height:35px;padding:6px 4px;font-size:8px;display:flex}.storyJourney{padding:44px 18px}.storySectionHead{display:block}.storySectionHead h2,.storyCraftCopy h2,.storySystemCopy h2{font-size:34px;line-height:1.1}.storySectionHead>p{margin-top:17px;font-size:12.5px;line-height:1.7}.storyTimeline{scroll-snap-type:x mandatory;scrollbar-width:none;gap:8px;margin:25px -18px 0 0;padding-right:18px;display:flex;overflow-x:auto}.storyTimeline::-webkit-scrollbar{display:none}.storyTimeline article{scroll-snap-align:start;flex:0 0 min(82vw,330px);min-height:278px;padding:23px}.storyTimeline h3{margin-top:27px;font-size:20px}.storyTimeline p{font-size:12px}.storySwipeHint{color:#a29488;margin:13px 0 0;font-size:9px;font-weight:850;display:block}.storyCraft{grid-template-columns:1fr;min-height:0}.storyCraftMedia{padding:42px 18px 20px}.storyCraftMedia .brandMotionFrame{box-shadow:7px 8px #070405}.storyCraftSignals{margin-top:14px}.storyCraftSignals span{min-height:50px;padding:6px 4px;font-size:8px}.storyCraftCopy{padding:27px 18px 44px}.storyCraftCopy>p:not(.eyebrow){margin-top:16px;font-size:12.5px;line-height:1.72}.storyCraftCopy blockquote{margin-top:20px;padding:14px 16px;font-size:12px}.storySystem{grid-template-columns:1fr;gap:30px;padding:44px 18px 48px}.storySystemCopy>p:not(.eyebrow){margin-top:17px;font-size:12.5px;line-height:1.72}.storyBeliefs{margin-top:21px}.storyBeliefs article{padding:12px 0}.storyBeliefs p{font-size:11px}.storySystemActions{grid-template-columns:1fr;gap:7px;margin-top:20px;display:grid}.storySystemActions .primaryButton,.storyLineButton{justify-content:center;width:100%;min-height:46px}.storyLineButton{border:1px solid #cabdb2}.storySystemMedia{min-height:235px;box-shadow:7px 8px 0 var(--red)}.storySystemMedia figcaption{bottom:17px;left:18px;right:18px}.storySystemMedia figcaption b{font-size:18px}.siteHeader{width:calc(100% - 28px);height:76px}.brand>img{width:39px;height:39px}.brand strong{font-size:16px}.brand small,.navCta{display:none}.mobileMenu{display:block}.mobileMenu summary{cursor:pointer;border:1px solid #fff6;border-radius:4px;padding:9px 11px;font-size:10px;font-weight:900;list-style:none}.mobileMenu summary::-webkit-details-marker{display:none}.mobileMenu>div{background:#100c0c;border:1px solid #493b3d;width:190px;padding:10px;display:grid;position:absolute;top:45px;right:0;box-shadow:0 16px 35px #0006}.mobileMenu a{border-bottom:1px solid #2e2526;padding:10px;font-size:11px}.homeHero{align-items:flex-end;min-height:760px;padding:105px 22px 50px}.homeHero>img{object-position:66% center}.heroShade{background:linear-gradient(#0303033d 20%,#030303eb 48%,#030303fc)}.heroCopy{width:100%}.heroCopy h1{font-size:43px}.heroCopy>p:not(.eyebrow){font-size:13px;line-height:1.75}.heroActions{flex-direction:column}.heroProof{gap:12px}.heroProof div{flex:1;min-width:0}.heroProof strong{font-size:22px}.heroProof small{font-size:8px}.ticker{justify-content:flex-start;font-size:13px}.homeBrand{gap:46px;padding:72px 22px}.homeBrandCopy h2,.sectionIntro h2,.storesIntro h2{font-size:37px}.homeBrandImage{box-shadow:9px 10px 0 var(--red)}.homeBrandImage .brandMascotInset{border-width:4px;width:86px;height:86px;top:-20px;right:-12px}.homeFranchise{align-items:flex-end;min-height:720px;padding:70px 22px}.homeFranchise>img{object-position:34% center}.franchiseShade{background:linear-gradient(#03030326 24%,#030303e6 54%,#030303fc)}.homeFranchiseCopy{width:100%}.homeFranchiseCopy h2{font-size:39px}.homeFranchiseCopy>div{flex-direction:column;align-items:flex-start}.homeProof{grid-template-columns:repeat(3,1fr);padding:28px 22px}.homeProof div{flex-direction:column;align-items:flex-start}.homeProof>a{grid-column:1/-1;justify-self:start;margin-top:20px}.pageHero{align-items:flex-end;min-height:650px;padding:110px 22px 62px}.pageHero>img{object-position:64% center}.pageHeroShade,.rightShade{background:linear-gradient(#0303032b 20%,#030303db 50%,#030303fc)}.pageHero>div:last-child,.pageHero .rightCopy{width:100%}.pageHero h1{font-size:42px}.franchisePageHero>img{object-position:34% center}.storesPageHero{min-height:570px}.originSection,.brandSystem,.brandProduct{grid-template-columns:1fr}.originSection{padding:75px 22px}.originSection h2,.brandProduct h2,.franchiseModel h2{font-size:38px}.originSection>img{max-width:100%;box-shadow:9px 10px 0 var(--red);justify-self:start}.brandSystem,.pillarSection,.supportPage,.faqPage,.investmentPage,.caseReasons,.supportShowcase,.regionalCasesSection{padding:75px 22px}.pillarGrid,.supportGrid,.modelCards,.reasonGrid{grid-template-columns:1fr}.supportMediaGrid article{min-height:0;display:flex}.supportMediaGrid article>div{height:245px;min-height:0}.brandProductPhotos{min-height:560px}.brandProduct>div{padding:65px 22px}.franchiseFacts{grid-template-columns:repeat(2,1fr);padding:0}.franchiseFacts div{border-bottom:1px solid #fff3}.investmentNote{flex-direction:column;align-items:flex-start;gap:8px}.investmentNote b{white-space:normal}.franchiseModel,.processPage{padding:75px 22px}.casePreview>div{padding:65px 22px}.processList article{grid-template-columns:40px 1fr}.processList article>span{display:none}.faqList summary{grid-template-columns:35px 1fr auto}.faqList summary span{font-size:13px}.faqList details p{margin-left:49px}.storesPage{padding:72px 22px}.storesIntro{grid-template-columns:1fr;gap:18px}.storeGrid{grid-template-columns:1fr}.storeCard{min-height:225px}.storeCard address{min-height:0}.caseHero{align-items:flex-end;min-height:760px;padding:110px 22px 62px}.caseHero>img{object-position:58% center}.caseHeroShade{background:linear-gradient(#04030333 17%,#040303e8 46%,#040303fc)}.caseHeroCopy{width:100%}.caseHero h1{font-size:42px}.caseSnapshot{grid-template-columns:repeat(2,1fr);padding:0}.caseSnapshot>div{border-bottom:1px solid #fff3;min-height:110px;padding:18px 20px}.caseStory{gap:48px;padding:75px 22px}.caseStory h2,.caseReasons h2,.caseVisit h2{font-size:38px}.caseFoodStack{box-shadow:9px 10px 0 var(--red)}.caseGallery{grid-template-columns:1fr;padding:70px 22px}.galleryLead{grid-column:auto}.caseGallery figure{min-height:360px}.regionalCaseGrid article{grid-template-columns:1fr;min-height:0}.regionalCaseImage{height:300px;min-height:0}.regionalCaseGrid article:last-child .regionalCaseImage img{object-position:center 22%}.caseMediaNote{margin-top:20px}.caseVisit{grid-template-columns:1fr;gap:32px;padding:75px 22px}.finalCta{grid-template-columns:78px 1fr;gap:18px;padding:55px 22px 78px}.finalCta>img{width:76px;height:76px}.finalCta h2{font-size:32px}.ctaActions{grid-column:1/-1;width:100%}.siteFooter{grid-template-columns:1fr;gap:22px;padding:40px 22px 105px}.footerLinks{flex-wrap:wrap;grid-column:auto;justify-content:flex-start;gap:14px 20px}.lineFloat{border-radius:7px;justify-content:center;bottom:10px;left:12px;right:12px}.lineFloat>b{width:34px;height:34px}.lineFloat span{flex-direction:row;gap:5px;font-size:12px}.lineFloat small{font-size:10px}}:root{--ink:#080707;--paper:#f4ecdf;--cream:#ffd99a;--red:#c90020;--red2:#ee1637;--deep:#12090b;--gold:#d99a32;--muted:#746b64;--line:#d6c9bc}body{background:var(--paper)}.siteHeader{-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);background:#080607d1;border:1px solid #ffffff2b;border-radius:9px;width:min(1260px,100% - 40px);height:76px;padding:0 12px 0 15px;position:absolute;top:18px;box-shadow:0 18px 50px #0000002e}.brand strong{letter-spacing:.07em;font-size:18px}.brand small{color:#817778;letter-spacing:.12em;font-size:7px}.navCta{background:var(--red);border-radius:5px;min-height:46px;padding:0 17px}.navCta span{margin-left:12px}.primaryButton,.ghostButton,.creamButton,.outlineButton,.darkButton{letter-spacing:.015em;border-radius:4px;min-height:54px}.primaryButton,.navCta,.darkButton,.creamButton{transition:transform .2s,box-shadow .2s,background .2s}.primaryButton:hover,.navCta:hover,.darkButton:hover,.creamButton:hover{transform:translateY(-2px)}.eyebrow{letter-spacing:.24em;font-size:9px}.homeHero>img{object-position:center 45%;filter:saturate(.94)contrast(1.05)}.heroCopy h1 em{color:var(--cream);text-shadow:4px 4px 0 var(--red)}.heroCopy>p:not(.eyebrow){max-width:585px;font-size:14px;line-height:1.95}.heroSideNote{z-index:3;align-items:center;gap:12px;display:flex;position:absolute;top:50%;right:max(5vw,50vw - 620px);transform:translateY(-50%)}.heroSideNote b{background:var(--red);border:2px solid var(--cream);color:#fff;place-items:center;width:70px;height:70px;font-family:serif;font-size:36px;display:grid;transform:rotate(-5deg);box-shadow:9px 9px #00000073}.heroSideNote span{color:#d8cfcb;letter-spacing:.15em;font-size:10px;font-weight:950;line-height:1.85}.heroProof{z-index:3;background:#0c0809f0;border:1px solid #ffffff21;border-bottom:0;grid-template-columns:repeat(3,1fr) 1.35fr;gap:0;width:min(1160px,88vw);height:112px;margin:0;padding:0;display:grid;position:absolute;bottom:0;left:50%;transform:translate(-50%)}.heroProof div{border-right:1px solid #ffffff1f;justify-content:center;min-width:0;padding:0 27px}.heroProof small{letter-spacing:.08em;font-size:8px}.heroProof>a{background:var(--red);color:#fff;justify-content:center;align-items:center;font-size:12px;font-weight:950;display:flex}.ticker{color:#140d0e;background:#f5dfb5;min-height:64px;font-size:14px}.ticker i{background:var(--red);color:#fff;border-radius:50%;place-items:center;width:32px;height:32px;font-family:serif;font-size:15px;display:grid}.homeStatement{background:#f4ecdf;grid-template-columns:.7fr 1.3fr;align-items:center;gap:70px;padding:110px max(6vw,50vw - 590px);display:grid}.statementCopy h2,.homeFranchiseFinal h2{letter-spacing:-.055em;margin:0;font-size:clamp(44px,4.7vw,64px);line-height:1.1}.statementCopy h2 em,.homeFranchiseFinal h2 em{color:var(--red)}.statementCopy>p:not(.eyebrow),.homeFranchiseFinalCopy>p:not(.eyebrow){color:var(--muted);margin:26px 0 0;font-size:13px;line-height:1.9}.statementVisual{box-shadow:18px 20px 0 var(--red);background:#0d0909;padding:8px;position:relative}.statementVisual>img{aspect-ratio:1.38;object-fit:cover;width:100%;display:block}.statementVisual>span{color:#e7ddd8;letter-spacing:.17em;background:#0b0808;padding:8px 11px;font-size:8px;font-weight:950;position:absolute;bottom:21px;left:22px}.statementStamp{background:var(--cream);color:#160c0d;border:4px solid #100b0c;align-items:center;gap:8px;width:170px;padding:8px 12px 8px 8px;display:flex;position:absolute;top:-34px;right:-25px;transform:rotate(3deg)}.statementStamp img{object-fit:cover;border-radius:50%;width:58px;height:58px}.statementStamp b{font-size:11px;line-height:1.45}.homeMenu{color:#fff;background:#0d090a;padding:100px max(5vw,50vw - 650px)}.homeMenuHead{grid-template-columns:1fr .75fr auto;align-items:end;gap:45px;margin-bottom:38px;display:grid}.homeMenuHead h2{letter-spacing:-.05em;margin:0;font-size:clamp(43px,4.4vw,59px);line-height:1.08}.homeMenuHead>p{color:#9f9291;margin:0 0 4px;font-size:12px;line-height:1.8}.homeMenuHead>a{color:#d6cccc;border-bottom:1px solid #7a6c6e;margin-bottom:5px;padding-bottom:5px;font-size:10px;font-weight:900}.homeMenuRail{grid-template-columns:1.35fr 1fr 1fr 1fr;gap:6px;display:grid}.menuTile{background:#211416;align-items:flex-end;min-height:470px;padding:24px;display:flex;position:relative;overflow:hidden}.menuTile>img{object-fit:cover;filter:saturate(.9)contrast(1.05);width:100%;height:100%;transition:transform .35s;position:absolute;inset:0}.menuTile:after{content:"";background:linear-gradient(#0504040d 32%,#050404f7);position:absolute;inset:0}.menuTile:hover>img{transform:scale(1.035)}.menuTile>span{z-index:2;color:#fff;font-family:Georgia,serif;font-size:21px;position:absolute;top:16px;right:17px}.menuTile>div{z-index:2;position:relative}.menuTile small{color:#ff415a;letter-spacing:.15em;font-size:7px;font-weight:950}.menuTile h3{margin:8px 0 5px;font-size:21px}.menuTile p{color:#aa9c99;margin:0;font-size:9px}.homeFranchiseFinal{background:#eee2d4;grid-template-columns:1.05fr .95fr;min-height:650px;display:grid}.homeFranchiseImage{background:#090707;min-height:650px;position:relative;overflow:hidden}.homeFranchiseImage img{object-fit:cover;object-position:43% center;width:100%;height:100%}.homeFranchiseImage span{color:#e8dcda;letter-spacing:.16em;background:#0d090a;padding:9px 12px;font-size:8px;font-weight:950;position:absolute;bottom:24px;left:25px}.homeFranchiseFinalCopy{flex-direction:column;justify-content:center;padding:75px max(6vw,50vw - 620px) 75px 72px;display:flex}.miniFacts{background:#d2c4b7;border:1px solid #d2c4b7;grid-template-columns:repeat(3,1fr);gap:1px;margin-top:28px;display:grid}.miniFacts span{color:#71675f;background:#f8f0e6;padding:15px 12px;font-size:8px}.miniFacts b{color:var(--red);margin-bottom:4px;font-size:15px;display:block}.lineTextLink.dark{color:#211517;border-color:#7e6f6e}.homeProof{padding-top:34px;padding-bottom:34px}.menuHero{color:#fff;background:#060404;align-items:center;min-height:760px;padding:145px max(6vw,50vw - 610px) 75px;display:flex;position:relative;overflow:hidden}.menuHero>img{object-fit:cover;object-position:center 50%;filter:saturate(.88)contrast(1.06);width:100%;height:100%;position:absolute;inset:0}.menuHeroShade{background:linear-gradient(90deg,#040303fa,#040303cf 42%,#04030314 76%),linear-gradient(#0000 52%,#0000008c);position:absolute;inset:0}.menuHero>div:not(.menuHeroShade){z-index:2;width:min(620px,54%);position:relative}.menuHero h1{letter-spacing:-.06em;margin:0;font-size:clamp(59px,6.3vw,88px);line-height:1.02}.menuHero h1 em{color:var(--cream);text-shadow:4px 4px 0 var(--red)}.menuHero>div>p:not(.eyebrow){color:#c3b8b2;max-width:540px;margin-top:26px;line-height:1.9}.menuHeroSeal{z-index:2;background:var(--red);border:4px solid var(--cream);color:#fff;border-radius:50%;justify-content:center;align-items:center;gap:8px;width:128px;height:128px;font-family:serif;font-size:54px;display:flex;position:absolute;bottom:65px;right:max(7vw,50vw - 600px);transform:rotate(-7deg);box-shadow:12px 14px #00000070}.menuHeroSeal small{font-family:inherit;font-size:12px;line-height:1.3}.menuManifesto{background:var(--red);color:#fff;grid-template-columns:80px 1.05fr .95fr;align-items:center;gap:35px;padding:80px max(6vw,50vw - 580px);display:grid}.menuManifesto>span{color:#ff9aaa;font-family:Georgia,serif;font-size:48px}.menuManifesto h2{margin:0;font-size:clamp(35px,3.6vw,48px);line-height:1.15}.menuManifesto h2 em{color:var(--cream)}.menuManifesto p{color:#ffc3cb;margin:0;font-size:12px;line-height:1.9}.signatureGrid{background:#f4ecdf;grid-template-columns:repeat(4,1fr);gap:8px;padding:95px max(5vw,50vw - 640px);display:grid}.signatureGrid article{background:#fff9f0;border:1px solid #ded1c5;padding:7px 7px 24px}.signatureGrid article.featured{grid-column:span 2}.signatureGrid article>div{background:#1a1112;height:330px;position:relative;overflow:hidden}.signatureGrid img{object-fit:cover;width:100%;height:100%;transition:transform .35s}.signatureGrid article:hover img{transform:scale(1.025)}.signatureGrid article>div>b{background:var(--red);color:#fff;border-radius:50%;place-items:center;width:42px;height:42px;font-family:serif;font-size:20px;display:grid;position:absolute;top:13px;left:13px}.signatureGrid article>div>span{color:#fff;text-shadow:0 2px 7px #000;font-family:Georgia,serif;font-size:20px;position:absolute;top:13px;right:13px}.signatureGrid article>small{color:var(--red);letter-spacing:.14em;margin:20px 17px 0;font-size:7px;font-weight:950;display:block}.signatureGrid h3{margin:7px 17px 5px;font-size:22px}.signatureGrid p{color:var(--muted);margin:0 17px;font-size:9px}.menuScenes{color:#fff;background:#110a0b;grid-template-columns:.72fr 1.28fr;gap:65px;padding:100px max(6vw,50vw - 580px);display:grid}.menuScenes h2{margin:0;font-size:clamp(40px,4.3vw,57px);line-height:1.12}.sceneCards{background:#3b2d2f;border:1px solid #3b2d2f;grid-template-columns:repeat(3,1fr);gap:1px;display:grid}.sceneCards article{background:#1b1214;min-height:210px;padding:24px}.sceneCards span{color:#ff3e57;letter-spacing:.14em;font-size:7px;font-weight:950}.sceneCards h3{margin:42px 0 10px;font-size:18px}.sceneCards p{color:#918587;margin:0;font-size:10px;line-height:1.7}.menuScenes>.primaryButton{grid-column:2;justify-self:start}.footerSocial{gap:7px;display:flex}.footerSocial a{color:#9a8f8f;border:1px solid #3c3334;border-radius:50%;place-items:center;width:34px;height:34px;font-size:8px;font-weight:950;display:grid}@media (width<=1000px){.siteHeader{top:12px}.heroSideNote{display:none}.homeStatement{grid-template-columns:1fr}.statementCopy{max-width:680px}.homeMenuHead{grid-template-columns:1fr 1fr}.homeMenuHead>a{grid-column:1/-1;justify-self:start}.homeMenuRail{grid-template-columns:repeat(2,1fr)}.menuTile{min-height:440px}.homeFranchiseFinal{grid-template-columns:1fr}.homeFranchiseImage{min-height:560px}.homeFranchiseFinalCopy{padding:75px max(6vw,50vw - 450px)}.signatureGrid{grid-template-columns:repeat(2,1fr)}.menuScenes{grid-template-columns:1fr}.menuScenes>.primaryButton{grid-column:auto}.siteFooter{grid-template-columns:auto 1fr auto}.siteFooter>small{grid-column:1/-1}}.ticker{min-height:64px;padding:0;display:block;overflow:hidden}.tickerTrack{width:max-content;animation:28s linear infinite tickerFlow;display:flex}.tickerGroup{align-items:center;gap:clamp(22px,4vw,52px);min-height:64px;padding-right:clamp(22px,4vw,52px);display:flex}.tickerGroup span{min-width:max-content}.statementMotionVisual{min-height:500px;margin-bottom:36px;padding:8px}.brandMotionFrame{aspect-ratio:16/9;background:#bd001d;width:100%;position:relative;overflow:hidden}.brandMotionFrame video{object-fit:cover;width:100%;height:100%;display:block}.brandMotionVignette{pointer-events:none;background:linear-gradient(#0000000f,#0000 40%,#00000047);position:absolute;inset:0;box-shadow:inset 0 0 65px #18000547}.brandMotionFrame>small{color:#eee2dd;letter-spacing:.16em;background:#0a0607d4;padding:7px 9px;font-size:7px;font-weight:950;position:absolute;top:16px;left:17px}.brandMotionFrame>button{color:#fff;cursor:pointer;min-width:86px;height:38px;font:inherit;background:#090607e0;border:1px solid #ffffff3d;border-radius:3px;justify-content:center;align-items:center;gap:8px;padding:0 12px;display:flex;position:absolute;bottom:16px;left:17px}.brandMotionFrame>button i{background:var(--red);border-radius:50%;place-items:center;width:20px;height:20px;font-size:7px;font-style:normal;display:grid}.brandMotionFrame>button span{letter-spacing:.12em;font-size:7px;font-weight:950}.brandMotionFrame>button:focus-visible{outline:3px solid var(--cream);outline-offset:3px}.statementFoodInset{z-index:3;width:42%;box-shadow:11px 12px 0 var(--red);background:#100a0b;margin:0;padding:6px;position:absolute;bottom:-39px;right:-23px;transform:rotate(1.5deg)}.statementFoodInset img{aspect-ratio:1.45;object-fit:cover;filter:saturate(.86)contrast(1.09)brightness(.91)sepia(.04);width:100%;display:block}.statementFoodInset figcaption{color:#ddd2ce;letter-spacing:.13em;background:#080506d6;padding:6px 8px;font-size:6px;font-weight:950;position:absolute;bottom:13px;left:14px}.statementMotionVisual .statementStamp{top:-30px;right:-20px}.homeFranchiseReality{background:#100a0b;grid-template-rows:1fr 1fr;grid-template-columns:1.08fr .92fr;gap:5px;min-height:650px;padding:5px;display:grid;position:relative;overflow:hidden}.homeFranchiseReality figure{background:#1d1113;min-height:0;margin:0;position:relative;overflow:hidden}.homeFranchiseReality .realityMain{grid-row:1/3}.homeFranchiseReality img{object-fit:cover;filter:saturate(.72)contrast(1.12)brightness(.86)sepia(.06);width:100%;height:100%;transition:filter .35s,transform .45s;display:block}.homeFranchiseReality .realityMain img,.homeFranchiseReality figure:nth-child(2) img{object-position:center}.homeFranchiseReality figure:nth-child(3) img{object-position:center 26%}.homeFranchiseReality figure:after{content:"";pointer-events:none;background:linear-gradient(#0000 52%,#090506d4);position:absolute;inset:0}.homeFranchiseReality figure:hover img{filter:saturate(.9)contrast(1.08)brightness(.96);transform:scale(1.025)}.homeFranchiseReality figcaption{z-index:2;color:#eee4df;letter-spacing:.08em;font-size:7px;font-weight:950;position:absolute;bottom:14px;left:15px}.homeFranchiseReality>span{z-index:4;background:var(--red);color:#fff;letter-spacing:.16em;padding:8px 10px;font-size:7px;font-weight:950;position:absolute;top:16px;left:17px}.realityDisclosure{color:#9c8f87;margin-top:21px;font-size:7px;line-height:1.6;display:block}.caseHero>img,.casePreview>img,.regionalCaseImage img,.supportMediaGrid img,.openingBrandPhoto{filter:saturate(.74)contrast(1.11)brightness(.88)sepia(.05)}.caseGallery img,.brandProductPhotos img,.signatureGrid img,.menuTile>img{filter:saturate(.9)contrast(1.07)brightness(.96)}.primaryButton span,.navCta span{transition:transform .2s;display:inline-block}.primaryButton:hover span,.navCta:hover span{transform:translate(4px)}.brandHeroMark,.menuHeroSeal{animation:4.5s ease-in-out infinite alternate sealFloat}.storesHeroCount{animation:5s ease-in-out infinite alternate countFloat}.homeHero>img,.pageHero>img,.caseHero>img,.menuHero>img,.joinHero>img{transform-origin:50%;animation:15s ease-in-out infinite alternate heroDrift}.heroCopy>*{animation:.7s both heroCopyIn}.heroCopy>:nth-child(2){animation-delay:80ms}.heroCopy>:nth-child(3){animation-delay:.16s}.heroCopy>:nth-child(4){animation-delay:.24s}@keyframes tickerFlow{to{transform:translate(-50%)}}@keyframes heroDrift{0%{transform:scale(1.01)}to{transform:scale(1.055)}}@keyframes heroCopyIn{0%{opacity:0;transform:translateY(15px)}to{opacity:1;transform:translateY(0)}}@keyframes sealFloat{0%{translate:0;rotate:-1deg}to{translate:0 -7px;rotate:1deg}}@keyframes countFloat{0%{translate:0}to{translate:0 -6px}}@media (width<=1000px){.statementMotionVisual{max-width:850px;min-height:0}.homeFranchiseReality{min-height:560px}}@media (width<=680px){.tickerTrack{animation-duration:22s}.tickerGroup{gap:19px;min-height:58px;padding-right:19px}.statementMotionVisual{margin:0 0 45px}.statementFoodInset{width:52%;box-shadow:7px 8px 0 var(--red);bottom:-36px;right:-8px}.statementMotionVisual .statementStamp{top:-22px;right:-8px}.brandMotionFrame>small{top:10px;left:10px}.brandMotionFrame>button{min-width:74px;height:34px;bottom:10px;left:10px}.homeFranchiseReality{grid-template-rows:1.25fr .75fr;grid-template-columns:1fr 1fr;min-height:690px}.homeFranchiseReality .realityMain{grid-area:auto/1/auto/3}.homeFranchiseReality figure:nth-child(2),.homeFranchiseReality figure:nth-child(3){min-height:235px}.homeFranchiseReality figure:nth-child(3) img{object-position:center 22%}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,:before,:after{transition-duration:.01ms!important;animation-duration:.01ms!important;animation-iteration-count:1!important}.tickerTrack{animation:none!important}}.joinHero{color:#fff;background:#070505;justify-content:flex-end;align-items:center;min-height:650px;padding:140px max(6vw,50vw - 610px) 70px;display:flex;position:relative;overflow:hidden}.joinHero>img{object-fit:cover;object-position:35% center;width:100%;height:100%;position:absolute;inset:0}.joinHero>div:first-of-type{background:linear-gradient(90deg,#0303030a,#03030333 38%,#030303e3 66%,#030303fc);position:absolute;inset:0}.joinHeroCopy{z-index:2;width:min(590px,49%);position:relative}.joinHero h1{letter-spacing:-.055em;margin:0;font-size:clamp(50px,5.4vw,73px);line-height:1.06}.joinHero h1 em{color:var(--cream);text-shadow:3px 3px 0 var(--red)}.joinHeroCopy>p:not(.eyebrow){color:#c2b7b3;margin:25px 0 0;font-size:13px;line-height:1.9}.assessmentSection{background:#eee3d6;padding:100px max(6vw,50vw - 580px)}.assessmentIntro{max-width:760px;margin-bottom:48px}.assessmentIntro h2{letter-spacing:-.05em;margin:0;font-size:clamp(41px,4.5vw,59px);line-height:1.13}.assessmentIntro h2 em{color:var(--red)}.assessmentIntro>p:last-child{color:var(--muted);line-height:1.8}.assessmentPanel{grid-template-columns:1.15fr .85fr;align-items:start;gap:14px;display:grid}.assessmentFields{gap:10px;display:grid}.assessmentFields>label,.assessmentFields fieldset{background:#fff9f0;border:1px solid #d9ccc0;margin:0;padding:25px}.assessmentFields>label>span,.assessmentFields legend{color:#271b1c;width:100%;margin-bottom:16px;font-size:13px;font-weight:950;display:block}.assessmentFields b{color:var(--red);margin-right:10px;font-family:Georgia,serif;font-size:18px}.assessmentFields input[type=text],.assessmentFields>label>input{color:#201617;width:100%;height:54px;font:inherit;background:#f1e6da;border:1px solid #d7c8bb;border-radius:3px;outline:none;padding:0 15px;font-size:12px}.assessmentFields>label>input:focus{border-color:var(--red);box-shadow:0 0 0 3px #c9002017}.assessmentFields fieldset>div{grid-template-columns:repeat(2,1fr);gap:7px;display:grid}.assessmentFields fieldset label{cursor:pointer;background:#f1e6da;border:1px solid #0000;align-items:center;min-height:48px;padding:0 13px;display:flex}.assessmentFields fieldset label.selected{color:#fff;background:#170d0f;border-color:#170d0f}.assessmentFields input[type=radio]{opacity:0;pointer-events:none;position:absolute}.assessmentFields fieldset label span{font-size:10px;font-weight:900}.assessmentResult{color:#fff;background:#140d0e;border-top:7px solid #4a3c3e;min-height:510px;padding:35px;position:sticky;top:25px}.assessmentResult.ready{border-top-color:var(--red)}.assessmentResult>small{color:#ff4057;letter-spacing:.17em;font-size:8px;font-weight:950}.assessmentResult h2{margin:13px 0 25px;font-size:29px;line-height:1.25}.assessmentResult pre{white-space:pre-wrap;color:#b7abaa;min-height:175px;font:inherit;background:#211719;border:1px solid #3a2b2e;margin:0;padding:19px;font-size:10px;line-height:1.85}.assessmentResult button,.assessmentResult>a{cursor:pointer;width:100%;min-height:51px;font:inherit;border:0;border-radius:3px;justify-content:center;align-items:center;margin-top:8px;font-size:10px;font-weight:950;display:flex}.assessmentResult button{color:#160d0e;background:#f0d5a0}.assessmentResult>a{color:#fff;background:#34b84a}.assessmentResult>a span{margin-left:15px}.assessmentResult>p{color:#796f70;text-align:center;margin:18px 0 0;font-size:8px;line-height:1.7}.joinFacts{background:var(--red);color:#fff;grid-template-columns:repeat(4,1fr);padding:0 max(6vw,50vw - 580px);display:grid}.joinFacts article{border-right:1px solid #ffffff30;flex-direction:column;justify-content:center;align-items:center;min-height:135px;display:flex}.joinFacts article:last-child{border:0}.joinFacts b{font-size:25px}.joinFacts span{color:#ffc0c9;margin-top:6px;font-size:9px}@media (width<=1000px){.assessmentPanel{grid-template-columns:1fr}.assessmentResult{min-height:0;position:static}}@media (width<=680px){.joinHero{align-items:flex-end;min-height:720px;padding:115px 22px 65px}.joinHero>img{object-position:35% center}.joinHero>div:first-of-type{background:linear-gradient(#03030326 16%,#030303e6 45%,#030303fc)}.joinHeroCopy{width:100%}.joinHero h1{font-size:44px}.assessmentSection{padding:75px 22px}.assessmentIntro h2{font-size:38px}.assessmentFields>label,.assessmentFields fieldset{padding:20px}.assessmentFields fieldset>div{grid-template-columns:1fr}.assessmentResult{padding:27px 21px}.joinFacts{grid-template-columns:repeat(2,1fr);padding:0}.joinFacts article{border-bottom:1px solid #ffffff30;min-height:112px}}.brandPageHero{min-height:735px}.pageHero>div:not(.pageHeroShade){z-index:2;width:min(620px,55%);position:relative}.pageHero>div:not(.pageHeroShade)>p:not(.eyebrow){color:#c6bbb4;max-width:540px;margin:25px 0 0;line-height:1.85}.pageHero>.rightCopy{width:min(570px,48%);margin-left:auto}.brandPageHero>img{object-position:center 43%;filter:saturate(.94)contrast(1.05)}.brandPageHero .pageHeroShade{background:linear-gradient(90deg,#040303fc,#040303de 42%,#04030317 76%),linear-gradient(#0000 55%,#00000080)}.brandHeroTags{flex-wrap:wrap;gap:7px;margin-top:30px;display:flex}.brandHeroTags span{color:#d3cac5;background:#ffffff12;border:1px solid #fff3;padding:8px 11px;font-size:8px;font-weight:950}.brandHeroMark{z-index:2;background:var(--red);border:5px solid var(--cream);color:#fff;border-radius:50%;justify-content:center;align-items:center;gap:8px;width:135px;height:135px;font-family:serif;font-size:58px;display:flex;position:absolute;bottom:65px;right:max(6vw,50vw - 595px);transform:rotate(-6deg);box-shadow:12px 14px #00000073}.brandHeroMark small{letter-spacing:.1em;font-family:Arial,sans-serif;font-size:8px;line-height:1.35}.brandOpening{background:var(--red);color:#fff;grid-template-columns:180px 1fr;align-items:start;gap:35px;padding:70px max(6vw,50vw - 550px);display:grid}.brandOpening>span{color:#ffadb9;letter-spacing:.2em;margin-top:9px;font-size:8px;font-weight:950}.brandOpening p{letter-spacing:-.03em;margin:0;font-size:clamp(27px,3vw,40px);line-height:1.45}.brandOpening b{color:var(--cream)}.originSection{grid-template-columns:1fr .68fr;min-height:680px;padding-top:105px;padding-bottom:105px}.originSection>img{max-width:470px;box-shadow:20px 22px 0 var(--red);border-width:8px}.originSection blockquote{padding:15px 19px;font-size:15px;display:inline-block;transform:rotate(-1deg)}.brandSystem{background:#10090a;grid-template-columns:.58fr 1.42fr;min-height:760px;padding-top:100px;padding-bottom:100px}.voiceTags{flex-wrap:wrap;gap:7px;margin-top:28px;display:flex}.voiceTags span{color:#b8aaab;background:#261719;border:1px solid #463436;padding:8px 10px;font-size:8px;font-weight:900}.brandVisualGrid{grid-template-columns:1.2fr .8fr;gap:7px;min-height:540px;display:grid;position:relative}.brandVisualGrid img{object-fit:cover;width:100%;height:100%;box-shadow:none;border:0}.brandVisualGrid .stickerSheet{grid-row:span 2}.brandVisualGrid .characterSheet{object-position:center}.brandVisualGrid>b{background:var(--red);color:#fff;justify-content:center;align-items:center;padding:25px;font-size:21px;line-height:1.45;display:flex}.pillarSection{padding-top:105px;padding-bottom:105px}.pillarGrid{background:0 0;border:0;gap:8px}.pillarGrid article{border:1px solid #d7cabd;min-height:290px;transition:transform .22s,box-shadow .22s;position:relative;overflow:hidden}.pillarGrid article:hover{transform:translateY(-5px);box-shadow:0 18px 40px #2e1d1817}.pillarGrid article:nth-child(2){color:#fff;background:#150d0e;border-color:#150d0e}.pillarGrid article:nth-child(2) p{color:#96898a}.brandProductFacts{background:#d6c8bb;border:1px solid #d6c8bb;grid-template-columns:repeat(3,1fr);gap:1px;margin:0 0 28px;display:grid}.brandProductFacts span{color:#73675e;background:#f7eee3;padding:13px 10px;font-size:8px}.brandProductFacts b{color:var(--red);margin-bottom:4px;font-family:serif;font-size:19px;display:block}.franchisePageHero{min-height:735px}.franchisePageHero .heroActions{justify-content:flex-start}.franchisePageHero .primaryButton{margin-top:0}.franchisePageHero .ghostButton{border-color:#645658}.franchiseFacts{z-index:2;margin-top:-1px;position:relative}.franchiseFacts strong{font-family:Arial,sans-serif;font-size:34px}.franchiseLead{background:#f4ecdf;grid-template-columns:1fr auto;align-items:center;gap:45px;padding:70px max(6vw,50vw - 550px);display:grid}.franchiseLead p{margin:0;font-size:clamp(26px,3vw,40px);line-height:1.45}.franchiseLead b{color:var(--red)}.franchiseLead a{border-bottom:2px solid var(--red);padding-bottom:5px;font-size:10px;font-weight:950}.investmentPage{background:#e9ddcf;padding-top:105px;padding-bottom:105px}.modelCards{gap:9px}.modelCards article{min-height:370px;padding:32px;transition:transform .22s,box-shadow .22s}.modelCards article:hover{transform:translateY(-5px);box-shadow:0 20px 45px #301f191a}.investmentNote{background:#d3c2b2;margin-top:9px;padding:22px 25px}.supportPage{padding-top:105px;padding-bottom:105px}.supportGrid{gap:8px}.supportGrid article{min-height:285px;padding:29px;transition:background .2s,color .2s;position:relative;overflow:hidden}.supportGrid article:after{content:"";border:1px solid #e6dbd0;border-radius:50%;width:82px;height:82px;position:absolute;bottom:-24px;right:-24px}.supportGrid article:hover{color:#fff;background:#170d0f}.supportGrid article:hover p{color:#948789}.supportGrid b{border-radius:4px}.supportShowcase{padding-top:105px;padding-bottom:105px}.supportMediaGrid{gap:8px}.supportMediaGrid article{background:#160f10;min-height:540px}.supportMediaGrid article>div{height:270px}.franchiseModel{align-items:center;min-height:520px}.modelGrid{grid-template-columns:repeat(3,1fr)}.modelGrid article{flex-direction:column;justify-content:flex-end;min-height:230px;display:flex}.casePreview{min-height:620px}.processPage{align-items:start;min-height:630px}.processList article{min-height:88px}.franchiseFit{background:#efe4d7;grid-template-columns:.7fr 1.3fr;gap:70px;padding:100px max(6vw,50vw - 580px);display:grid}.franchiseFit>div:last-child{grid-template-columns:repeat(3,1fr);gap:7px;display:grid}.franchiseFit article{background:#fff9f0;border:1px solid #d9ccc0;min-height:280px;padding:27px}.franchiseFit article b{color:var(--red);font-family:Georgia,serif;font-size:27px}.franchiseFit article h3{margin:55px 0 10px;font-size:19px}.franchiseFit article p{color:var(--muted);margin:0;font-size:10px;line-height:1.8}.caseHero>img{filter:saturate(.88)contrast(1.06)}.caseSnapshot{z-index:2;position:relative}.caseNavigator{background:#120a0b;grid-template-columns:repeat(3,1fr);gap:7px;padding:55px max(6vw,50vw - 580px);display:grid}.caseNavigator a{background:#1c1214;border:1px solid #36272a;flex-direction:column;justify-content:center;min-height:145px;padding:22px;transition:background .2s,transform .2s;display:flex}.caseNavigator a:after{display:none}.caseNavigator a:hover{background:#251619;transform:translateY(-3px)}.caseNavigator small{color:#ff3f58;letter-spacing:.14em;font-size:7px;font-weight:950}.caseNavigator b{color:#fff;margin:11px 0 6px;font-size:21px}.caseNavigator span{color:#84797a;font-size:9px}.caseStory{min-height:690px}.caseReasons{padding-top:105px;padding-bottom:105px}.reasonGrid{background:0 0;border:0;gap:8px}.reasonGrid article{border:1px solid #d4c7bb;min-height:290px}.caseGallery{min-height:620px}.caseGallery figure{min-height:440px}.regionalCasesSection{padding-top:105px;padding-bottom:105px}.regionalCaseGrid{gap:10px}.regionalCaseGrid article{min-height:550px;box-shadow:0 16px 40px #2b1b170d}.regionalCaseBody{padding:31px}.caseVisit{background:#f8f0e5}.storesHeroCount{z-index:2;background:var(--red);color:#fff;align-items:center;gap:14px;padding:19px 23px;display:flex;position:absolute;bottom:65px;right:max(6vw,50vw - 590px);transform:rotate(-2deg);box-shadow:10px 11px #00000059}.storesHeroCount strong{font-family:Arial,sans-serif;font-size:50px;line-height:1}.storesHeroCount span{color:#ffc0ca;letter-spacing:.15em;font-size:8px;line-height:1.5}.storesPage{background:#efe4d7;padding-top:100px;padding-bottom:110px}.storesIntro{grid-template-columns:1fr .65fr;align-items:end;margin-bottom:48px}.storesIntro>p{justify-self:end;max-width:470px}.storeControls{background:#150d0e;grid-template-columns:1fr 280px;align-items:end;gap:18px;padding:20px;display:grid}.cityTabs{gap:5px;display:flex}.cityTabs button{color:#a99c9d;cursor:pointer;min-height:48px;font:inherit;background:#241719;border:1px solid #3d2b2e;padding:0 16px;font-size:10px;font-weight:950}.cityTabs button span{color:#6f6365;margin-left:8px;font-size:8px}.cityTabs button.active{background:var(--red);border-color:var(--red);color:#fff}.cityTabs button.active span{color:#ffbdc7}.storeControls>label>span{color:#7f7475;letter-spacing:.13em;margin-bottom:7px;font-size:7px;font-weight:950;display:block}.storeControls input{color:#201516;width:100%;height:48px;font:inherit;background:#f4e9dc;border:0;border-radius:2px;outline:none;padding:0 14px;font-size:11px}.storeControls input:focus{box-shadow:0 0 0 3px #ff365142}.storeResultMeta{color:#8d8178;justify-content:flex-end;align-items:baseline;gap:6px;margin:24px 0 12px;font-size:9px;display:flex}.storeResultMeta b{color:var(--red);font-family:Georgia,serif;font-size:25px}.finalStoreGrid{grid-template-columns:repeat(3,1fr);gap:8px}.finalStoreGrid .storeCard{background:#fff9f0;min-height:285px;padding:27px;transition:transform .2s,box-shadow .2s}.finalStoreGrid .storeCard:hover{transform:translateY(-4px);box-shadow:0 16px 38px #2d1d1814}.storeCardTop{justify-content:space-between;align-items:center;grid-template-columns:none!important;margin:0!important;display:flex!important}.storeCardTop>span{color:var(--red);font-family:Georgia,serif;font-size:25px}.storeCardTop>small{color:#a2958c;font-size:8px;font-weight:900}.emptyStores{text-align:center;background:#fff9f0;border:1px solid #d9cdc1;padding:70px 25px}.emptyStores b{font-size:20px}.emptyStores p{color:var(--muted);font-size:10px}.siteFooter{grid-template-columns:auto 1fr auto;row-gap:24px}.siteFooter>small{border-top:1px solid #241d1e;grid-column:1/-1;padding-top:20px}@media (width<=1000px){.brandSystem{grid-template-columns:1fr}.brandVisualGrid{min-height:500px}.modelGrid{grid-template-columns:1fr}.modelGrid article{min-height:160px}.franchiseFit{grid-template-columns:1fr}.franchiseFit>div:last-child{grid-template-columns:repeat(3,1fr)}.storeControls{grid-template-columns:1fr}.finalStoreGrid{grid-template-columns:repeat(2,1fr)}}@media (width<=680px){.pageHero>div:not(.pageHeroShade),.pageHero>.rightCopy{width:100%}.brandPageHero{min-height:760px}.brandHeroMark{width:94px;height:94px;font-size:39px;top:105px;bottom:auto;right:20px}.brandOpening{grid-template-columns:1fr;gap:13px;padding:55px 22px}.brandOpening p{font-size:26px}.originSection,.brandSystem{min-height:0}.brandVisualGrid{grid-template-columns:1fr;min-height:0}.brandVisualGrid .stickerSheet{grid-row:auto}.brandVisualGrid img{height:auto}.brandVisualGrid>b{min-height:130px}.pillarGrid article{min-height:255px}.brandProduct{min-height:0}.brandProductFacts{grid-template-columns:1fr}.franchisePageHero{min-height:780px}.franchisePageHero .heroActions{align-items:stretch}.franchiseLead{grid-template-columns:1fr;padding:60px 22px}.franchiseLead p{font-size:27px}.modelCards article{min-height:335px}.supportGrid article{min-height:255px}.supportMediaGrid article{min-height:0}.supportMediaGrid article>div{height:250px}.franchiseFit{gap:40px;padding:75px 22px}.franchiseFit>div:last-child{grid-template-columns:1fr}.franchiseFit article{min-height:230px}.franchiseFit article h3{margin-top:35px}.caseNavigator{grid-template-columns:1fr;padding:45px 22px}.caseNavigator a{min-height:120px}.caseGallery figure{min-height:380px}.storesPageHero{min-height:690px}.storesHeroCount{padding:14px 17px;top:105px;bottom:auto;right:18px}.storesHeroCount strong{font-size:38px}.storesPage{padding:75px 22px 90px}.storesIntro{grid-template-columns:1fr}.storesIntro>p{justify-self:start}.storeControls{padding:13px}.cityTabs{grid-template-columns:repeat(2,1fr);display:grid}.cityTabs button{padding:0 10px}.finalStoreGrid{grid-template-columns:1fr}.finalStoreGrid .storeCard{min-height:255px}}.notFound{color:#fff;background:#10090a;grid-template-columns:.75fr 1.25fr;align-items:center;gap:75px;min-height:760px;padding:130px max(6vw,50vw - 525px) 80px;display:grid}.notFound>img{border:8px solid var(--cream);width:100%;max-width:420px;box-shadow:19px 21px 0 var(--red);transform:rotate(-2deg)}.notFound small{color:#ff3e57;letter-spacing:.2em;font-size:8px;font-weight:950}.notFound h1{letter-spacing:-.055em;margin:16px 0 0;font-size:clamp(50px,5.6vw,75px);line-height:1.05}.notFound h1 em{color:var(--cream);text-shadow:3px 3px 0 var(--red)}.notFound p{color:#9e9290;margin:25px 0;line-height:1.8}@media (width<=680px){.notFound{grid-template-columns:1fr;gap:45px;padding:110px 22px 75px}.notFound>img{max-width:270px}.notFound h1{font-size:45px}.siteHeader{width:calc(100% - 16px);height:64px;padding:0 9px;top:8px}.brand{gap:8px}.brand>img{width:40px;height:40px}.brand strong{font-size:15px}.mobileMenu summary{border-color:#4a3d3e;flex-direction:column;justify-content:center;align-items:center;gap:4px;width:40px;height:40px;padding:0;display:flex}.mobileMenu summary i{background:#fff;width:16px;height:1px}.mobileMenu>div{width:220px;top:47px;right:-1px}.mobileLine{color:#56d96a!important}.homeHero{min-height:790px;padding:115px 22px 150px}.homeHero>img{object-position:63% center}.heroShade{background:linear-gradient(#03030329 15%,#030303e3 46%,#030303fc)}.heroCopy h1{font-size:55px}.heroCopy>p:not(.eyebrow){font-size:12px;line-height:1.75}.heroProof{grid-template-columns:repeat(3,1fr);width:100%;height:122px}.heroProof div{padding:0 10px}.heroProof strong{font-size:21px}.heroProof strong span{font-size:10px}.heroProof small{font-size:7px;line-height:1.4}.heroProof>a{min-height:39px;font-size:10px;position:absolute;bottom:0;left:0;right:0}.ticker{justify-content:flex-start;gap:19px;min-height:58px;font-size:11px}.ticker i{min-width:27px;height:27px;font-size:12px}.homeStatement{gap:47px;padding:78px 22px}.statementCopy h2,.homeFranchiseFinal h2{font-size:40px}.statementVisual{box-shadow:9px 11px 0 var(--red)}.statementStamp{width:140px;top:-25px;right:-10px}.statementStamp img{width:47px;height:47px}.statementStamp b{font-size:9px}.homeMenu{padding:78px 22px}.homeMenuHead{grid-template-columns:1fr;gap:18px}.homeMenuHead h2{font-size:40px}.homeMenuHead>a{grid-column:auto}.homeMenuRail{grid-template-columns:1fr}.menuTile{min-height:400px}.homeFranchiseImage{min-height:420px}.homeFranchiseImage img{object-position:38% center}.homeFranchiseFinalCopy{padding:70px 22px}.miniFacts{grid-template-columns:1fr}.homeProof{grid-template-columns:repeat(3,1fr);padding:28px 22px}.menuHero{align-items:flex-end;min-height:740px;padding:115px 22px 70px}.menuHero>img{object-position:60% center}.menuHeroShade{background:linear-gradient(#0403031f 14%,#040303de 45%,#040303fc)}.menuHero>div:not(.menuHeroShade){width:100%}.menuHero h1{font-size:53px}.menuHeroSeal{width:94px;height:94px;font-size:39px;top:105px;bottom:auto;right:20px}.menuHeroSeal small{font-size:9px}.menuManifesto{grid-template-columns:1fr;gap:18px;padding:60px 22px}.menuManifesto>span{font-size:34px}.menuManifesto h2{font-size:33px}.signatureGrid{grid-template-columns:1fr;padding:70px 22px}.signatureGrid article.featured{grid-column:auto}.signatureGrid article>div,.signatureGrid article.featured>div{height:350px}.menuScenes{gap:40px;padding:75px 22px}.menuScenes h2{font-size:39px}.sceneCards{grid-template-columns:1fr}.sceneCards article{min-height:170px}.sceneCards h3{margin-top:28px}.siteFooter{grid-template-columns:1fr auto}.footerLinks,.siteFooter>small{grid-column:1/-1}}.caseHero>img,.casePreview>img,.regionalCaseImage img,.supportMediaGrid img,.caseFoodStack img{filter:saturate(.76)contrast(1.11)brightness(.89)sepia(.05)}.caseGallery img,.brandProductPhotos img,.signatureGrid img,.menuTile>img,.statementFoodInset img{filter:saturate(.9)contrast(1.07)brightness(.96)sepia(.025)}[id]{scroll-margin-top:118px}:where(a,button,input,summary,textarea,select):focus-visible{outline-offset:3px;outline:3px solid #ff3953}:where(a,button){touch-action:manipulation}.pageShell{--page-bg:#f4ecdf;--page-surface:#fff9f0;--page-ink:#100b0c;--page-accent:var(--red);--page-muted:#746b64;background:var(--page-bg)}.homeTheme{--page-bg:#f4ecdf;--page-surface:#171012;--page-accent:#d00022}.brandTheme{--page-bg:#f3e6d5;--page-surface:#fff8ed;--page-accent:#b90020;--page-muted:#74665b}.menuTheme{--page-bg:#120d0e;--page-surface:#211416;--page-accent:#e18a26;--page-muted:#9a8a82}.franchiseTheme{--page-bg:#eee6dc;--page-surface:#fffaf3;--page-accent:#ae001d;--page-muted:#6c6762}.casesTheme{--page-bg:#eee0ce;--page-surface:#fff8ed;--page-accent:#a70d25;--page-muted:#776860}.storesTheme{--page-bg:#ece5da;--page-surface:#fffaf3;--page-accent:#b60020;--page-muted:#67625e}.joinTheme{--page-bg:#120c0d;--page-surface:#fff8ef;--page-accent:#d00022;--page-muted:#786d68}.mobileNavigation,.mobileActionDock{display:none}.mobileNavBackdrop{z-index:90;-webkit-backdrop-filter:blur(5px);backdrop-filter:blur(5px);cursor:pointer;background:#040303bd;border:0;position:fixed;inset:0}.mobileNavPanel{z-index:91;width:min(430px,92vw);height:100dvh;padding:calc(18px + env(safe-area-inset-top)) 20px calc(20px + env(safe-area-inset-bottom));color:#fff;background:#100a0b;border-left:1px solid #3d2b2e;flex-direction:column;display:flex;position:fixed;top:0;right:0;overflow-y:auto;box-shadow:-25px 0 70px #0000007a}.mobileNavHead{border-bottom:1px solid #382a2c;justify-content:space-between;align-items:center;padding-bottom:20px;display:flex}.mobileNavHead span{flex-direction:column;display:flex}.mobileNavHead b{letter-spacing:.08em;font-size:20px}.mobileNavHead small{color:#776d6e;letter-spacing:.16em;margin-top:4px;font-size:9px}.mobileNavHead button{color:#fff;cursor:pointer;background:#211517;border:1px solid #483638;border-radius:50%;place-items:center;width:48px;height:48px;padding:0;font-size:28px;display:grid}.mobileNavLinks{margin-top:10px;display:grid}.mobileNavLinks a{color:#cfc4c3;border-bottom:1px solid #2f2224;grid-template-columns:34px 1fr auto;align-items:center;gap:10px;min-height:62px;display:grid}.mobileNavLinks a[aria-current=page]{color:#fff;background:linear-gradient(90deg,#c900202e,#0000)}.mobileNavLinks a[aria-current=page] span{color:#ff4960}.mobileNavLinks small{color:#6f6364;font-family:Georgia,serif;font-size:11px}.mobileNavLinks span{font-size:16px;font-weight:950}.mobileNavLinks b{color:#6f6364;font-size:11px}.mobileNavActions{grid-template-columns:1fr 1fr;gap:8px;margin-top:auto;padding-top:24px;display:grid}.mobileNavActions a{background:var(--red);color:#fff;border-radius:5px;justify-content:center;align-items:center;min-height:52px;padding:0 12px;font-size:13px;font-weight:950;display:flex}.mobileNavActions a:last-child{background:#32b747}.mobileNavPanel>p{color:#756a6b;text-align:center;margin:12px 0 0;font-size:10px}.chapterNav{z-index:34;color:#fff;background:#130c0d;border-bottom:1px solid #342528;grid-template-columns:auto minmax(0,1fr);align-items:center;gap:45px;min-height:72px;padding:0 max(6vw,50vw - 580px);display:grid;position:sticky;top:0;box-shadow:0 12px 35px #140a0c1a}.chapterNav>span{color:var(--page-accent);letter-spacing:.2em;white-space:nowrap;font-size:8px;font-weight:950}.chapterNav>div{grid-template-columns:repeat(4,1fr);min-width:0;display:grid}.chapterNav a{color:#d3c8c5;border-left:1px solid #342528;justify-content:center;align-items:center;gap:9px;min-height:72px;font-size:11px;font-weight:900;display:flex}.chapterNav a:last-child{border-right:1px solid #342528}.chapterNav a:hover{color:#fff;background:#ffffff09}.chapterNav small{color:var(--page-accent);font-family:Georgia,serif;font-size:10px}.brandTheme .chapterNav{color:#1a1112;background:#eee0ce;border-color:#d4c1ac}.brandTheme .chapterNav a{color:#55473f;border-color:#d4c1ac}.brandTheme .chapterNav a:hover{color:#a8001d;background:#f8eddf}.menuTheme .chapterNav{background:#160f10;border-color:#3d2a27}.menuTheme .chapterNav>span,.menuTheme .chapterNav small{color:#f2a244}.franchiseTheme .chapterNav{color:#171112;background:#f5efe6;border-color:#d8cfc4}.franchiseTheme .chapterNav a{color:#554d48;border-color:#d8cfc4}.casesTheme .chapterNav{background:#4e101b;border-color:#6f2430}.casesTheme .chapterNav>span,.casesTheme .chapterNav small{color:#ffc56d}.casesTheme .chapterNav a{border-color:#6f2430}.storesTheme .chapterNav{background:#282323;border-color:#484141}.joinTheme .chapterNav{background:#c90020;border-color:#e33b55}.joinTheme .chapterNav>span,.joinTheme .chapterNav small{color:#ffe0a5}.joinTheme .chapterNav a{color:#fff;border-color:#df3852}.brandTheme .originSection,.brandTheme .pillarSection{background:#f3e6d5}.brandTheme .brandProduct{background:#ebdcc8}.menuTheme .menuManifesto{background:#9e1322}.menuTheme .signatureGrid{background:#eadac3}.menuTheme .signatureGrid article{box-shadow:0 15px 40px #2d191312}.menuTheme .eyebrow{color:#e99435}.menuTheme .eyebrow.light{color:#f1a44b}.franchiseTheme .investmentPage{background:#e8e0d6}.franchiseTheme .supportPage,.franchiseTheme .faqPage{background:#f7f2eb}.franchiseTheme .supportGrid article,.franchiseTheme .modelCards article{background:#fffdf8}.casesTheme .caseReasons,.casesTheme .regionalCasesSection{background:#eadbc8}.casesTheme .caseVisit{background:#f6ecde}.storesTheme .storesPage{background:#ebe5dc}.joinTheme .assessmentSection{background:#ebe1d5}.menuTheme .signatureGrid img{filter:saturate(1.02)contrast(1.06)brightness(.98)sepia(.025)}.casesTheme .caseHero>img,.casesTheme .regionalCaseImage img,.casesTheme .casePreview>img{filter:saturate(.7)contrast(1.08)brightness(.92)sepia(.04)}.franchiseTheme .supportMediaGrid article:nth-child(-n+2) img{filter:saturate(.55)contrast(1.08)brightness(.88)sepia(.04)}.franchiseTheme .supportMediaGrid article:last-child img{filter:saturate(.72)contrast(1.08)brightness(.93)sepia(.03)}@media (width<=1000px){.mobileNavigation{display:block}.mobileMenuTrigger{cursor:pointer;background:#1b1213;border:1px solid #4b3a3c;border-radius:5px;flex-direction:column;justify-content:center;align-items:center;gap:5px;width:46px;height:46px;padding:0;display:flex}.mobileMenuTrigger i{background:#fff;width:18px;height:1px}}@media (width<=680px){html{scroll-padding-top:148px;scroll-padding-bottom:100px}[id]{scroll-margin-top:148px}.pageShell{padding-bottom:calc(76px + env(safe-area-inset-bottom))}.siteHeader{z-index:70;height:64px;position:fixed;top:8px}.mobileMenuTrigger{width:44px;height:44px}.lineFloat{display:none}.mobileActionDock{z-index:68;padding:8px 10px calc(8px + env(safe-area-inset-bottom));-webkit-backdrop-filter:blur(15px);backdrop-filter:blur(15px);background:#0d090af5;border-top:1px solid #3b2b2e;grid-template-columns:.8fr 1.2fr;gap:8px;display:grid;position:fixed;bottom:0;left:0;right:0;box-shadow:0 -12px 35px #00000038}.mobileActionDock a{color:#fff;border-radius:6px;justify-content:center;align-items:center;gap:8px;min-height:54px;padding:0 12px;font-size:13px;font-weight:950;display:flex}.mobileActionDock .dockLine{background:#31b748}.mobileActionDock .dockLine b{color:#249b39;background:#fff;border-radius:50%;place-items:center;width:31px;height:31px;font-family:Arial,sans-serif;font-size:8px;display:grid}.mobileActionDock .dockPrimary{background:var(--page-accent)}.mobileActionDock .dockPrimary>span{margin-left:auto;font-size:17px}.siteFooter{padding-bottom:calc(42px + env(safe-area-inset-bottom))}.chapterNav{overscroll-behavior-x:contain;scrollbar-width:none;min-height:64px;padding:0;display:block;top:72px;overflow-x:auto}.chapterNav::-webkit-scrollbar{display:none}.chapterNav>span{display:none}.chapterNav>div{width:max-content;display:flex}.chapterNav a{border-left:0;border-right:1px solid #ffffff24;min-width:128px;min-height:64px;padding:0 15px;font-size:12px}.brandTheme .chapterNav a,.franchiseTheme .chapterNav a{border-right-color:#1e141221}.homeHero{min-height:clamp(650px,100svh,735px);padding:102px 20px 142px}.homeHero .heroCopy h1{font-size:clamp(47px,14vw,55px)}.homeHero .heroCopy>p:not(.eyebrow){font-size:14px}.pageHero,.brandPageHero,.franchisePageHero,.storesPageHero,.menuHero,.caseHero,.joinHero{min-height:clamp(620px,94svh,710px)}.pageHero,.menuHero,.caseHero,.joinHero{padding-left:20px;padding-right:20px}.pageHero h1,.caseHero h1{font-size:clamp(41px,12vw,48px)}.menuHero h1{font-size:clamp(45px,13vw,52px)}.joinHero h1{font-size:clamp(41px,12vw,47px)}.pageHero>div:not(.pageHeroShade)>p:not(.eyebrow),.caseHeroCopy>p:not(.eyebrow),.menuHero>div>p:not(.eyebrow),.joinHeroCopy>p:not(.eyebrow){font-size:14px;line-height:1.75}.heroActions{gap:9px}.heroActions>a,.primaryButton,.ghostButton,.creamButton,.outlineButton,.darkButton{width:100%;min-height:52px;font-size:14px}.eyebrow{font-size:10px;line-height:1.5}.sectionIntro>p:last-child,.statementCopy>p:not(.eyebrow),.homeFranchiseFinalCopy>p:not(.eyebrow),.originSection>div>p:not(.eyebrow),.brandProduct>div>p:not(.eyebrow),.caseStoryCopy>p:not(.eyebrow),.storesIntro>p{font-size:14px;line-height:1.8}.homeStatement,.homeMenu,.homeFranchiseFinalCopy,.originSection,.brandSystem,.pillarSection,.supportPage,.investmentPage,.caseReasons,.supportShowcase,.regionalCasesSection,.franchiseFit,.assessmentSection,.storesPage{padding-left:20px;padding-right:20px}.homeMenuRail,.signatureGrid,.pillarGrid,.supportGrid,.modelCards,.reasonGrid,.sceneCards,.caseNavigator,.regionalCaseGrid,.franchiseFit>div:last-child{scroll-snap-type:x mandatory;overscroll-behavior-x:contain;scrollbar-width:thin;scrollbar-color:var(--page-accent) #ffffff1f;-webkit-overflow-scrolling:touch;scroll-padding-left:20px;display:flex;overflow:auto hidden}.homeMenuRail::-webkit-scrollbar{height:4px}.signatureGrid::-webkit-scrollbar{height:4px}.pillarGrid::-webkit-scrollbar{height:4px}.supportGrid::-webkit-scrollbar{height:4px}.modelCards::-webkit-scrollbar{height:4px}.reasonGrid::-webkit-scrollbar{height:4px}.sceneCards::-webkit-scrollbar{height:4px}.caseNavigator::-webkit-scrollbar{height:4px}.regionalCaseGrid::-webkit-scrollbar{height:4px}.franchiseFit>div:last-child::-webkit-scrollbar{height:4px}.homeMenuRail::-webkit-scrollbar-thumb{background:var(--page-accent)}.signatureGrid::-webkit-scrollbar-thumb{background:var(--page-accent)}.pillarGrid::-webkit-scrollbar-thumb{background:var(--page-accent)}.supportGrid::-webkit-scrollbar-thumb{background:var(--page-accent)}.modelCards::-webkit-scrollbar-thumb{background:var(--page-accent)}.reasonGrid::-webkit-scrollbar-thumb{background:var(--page-accent)}.sceneCards::-webkit-scrollbar-thumb{background:var(--page-accent)}.caseNavigator::-webkit-scrollbar-thumb{background:var(--page-accent)}.regionalCaseGrid::-webkit-scrollbar-thumb{background:var(--page-accent)}.franchiseFit>div:last-child::-webkit-scrollbar-thumb{background:var(--page-accent)}.homeMenuRail,.pillarGrid,.supportGrid,.modelCards,.reasonGrid,.sceneCards,.regionalCaseGrid,.franchiseFit>div:last-child{margin-right:-20px;padding-right:20px}.homeMenuRail>*{scroll-snap-align:start;flex:0 0 min(82vw,340px)}.menuTile{min-height:370px}.signatureGrid{gap:10px;padding:68px 20px 20px}.signatureGrid article,.signatureGrid article.featured{scroll-snap-align:start;flex:0 0 min(82vw,350px)}.signatureGrid article>div,.signatureGrid article.featured>div{height:330px}.signatureGrid article>small{font-size:10px}.signatureGrid p,.menuTile p{font-size:12px;line-height:1.55}.pillarGrid>article,.supportGrid>article,.modelCards>article,.reasonGrid>article,.sceneCards>article,.franchiseFit>div:last-child>article{scroll-snap-align:start;flex:0 0 min(80vw,335px)}.caseNavigator{gap:8px;padding:40px 20px 20px}.caseNavigator>a{scroll-snap-align:start;flex:0 0 min(76vw,315px)}.caseNavigator small,.caseNavigator span{font-size:11px}.regionalCaseGrid>article{scroll-snap-align:start;flex:0 0 min(87vw,390px)}.supportGrid p,.modelCards p,.reasonGrid p,.sceneCards p,.franchiseFit article p,.pillarGrid p{font-size:13px}.supportGrid small,.modelCards small,.sceneCards span,.regionalCaseBody>small:first-child,.caseMediaNote,.mediaCredit,.realityDisclosure{font-size:10px}.homeFranchiseReality{min-height:520px}.homeFranchiseReality figure:nth-child(2),.homeFranchiseReality figure:nth-child(3){min-height:170px}.miniFacts{grid-template-columns:repeat(3,1fr)}.miniFacts span{font-size:11px}.brandVisualGrid{grid-template-columns:1.3fr .7fr;gap:5px}.brandVisualGrid .stickerSheet{grid-row:span 2}.brandVisualGrid>b{min-height:0;padding:15px;font-size:15px}.brandProductFacts{grid-template-columns:repeat(3,1fr)}.brandProductFacts span{font-size:11px}.supportMediaGrid article>div>span{font-size:10px}.storeControls{gap:13px}.cityTabs{scrollbar-width:none;display:flex;overflow-x:auto}.cityTabs::-webkit-scrollbar{display:none}.cityTabs button{flex:none;min-width:96px;min-height:50px;font-size:13px}.cityTabs button span,.storeControls>label>span{font-size:10px}.storeControls input,.assessmentFields input[type=text],.assessmentFields>label>input{font-size:16px}.storeResultMeta{font-size:12px}.storeCard address,.storePhone{font-size:13px}.storeCard>div a{min-height:48px;font-size:13px}.assessmentFields>label>span,.assessmentFields legend{font-size:14px}.assessmentFields fieldset>div{grid-template-columns:repeat(2,1fr)}.assessmentFields fieldset label{min-height:54px;padding:8px 12px}.assessmentFields fieldset label span{font-size:12px;line-height:1.35}.assessmentFields fieldset label:has(input:focus-visible){outline-offset:2px;outline:3px solid #ff3953}.assessmentResult h2{font-size:27px}.assessmentResult pre{min-height:0;font-size:13px}.assessmentResult button,.assessmentResult>a{min-height:52px;font-size:13px}.assessmentResult>p{font-size:10px}.footerLinks{font-size:12px;line-height:1.5}.footerSocial a{width:44px;height:44px;font-size:10px}.siteFooter>small{font-size:10px;line-height:1.6}}@media (width<=360px){.brand strong{font-size:14px}.homeHero .heroCopy h1{font-size:44px}.assessmentFields fieldset>div{grid-template-columns:1fr}.mobileActionDock{grid-template-columns:.85fr 1.15fr}.mobileActionDock a{padding:0 9px;font-size:12px}}.brandLanguage{color:#fff;background:#1a1012;grid-template-columns:.62fr 1.38fr;align-items:center;gap:70px;padding:90px max(6vw,50vw - 580px);display:grid}.brandLanguage>div:first-child h2{letter-spacing:-.05em;margin:0;font-size:clamp(37px,4vw,54px);line-height:1.15}.brandLanguage>div:first-child h2 em{color:var(--cream)}.brandLanguage>div:first-child>p:last-child{color:#a49692;margin:22px 0 0;font-size:13px;line-height:1.8}.brandLanguageGrid{grid-template-columns:repeat(2,1fr);gap:7px;display:grid}.brandLanguageGrid article{background:#241719;border:1px solid #3e2c2f;flex-direction:column;justify-content:flex-end;min-height:190px;padding:24px;display:flex}.brandLanguageGrid article:nth-child(2){background:var(--red);border-color:var(--red)}.brandLanguageGrid small{color:#ff5268;letter-spacing:.13em;margin-bottom:auto;font-size:8px;font-weight:950}.brandLanguageGrid article:nth-child(2) small{color:#ffc2ca}.brandLanguageGrid b{font-size:24px}.brandLanguageGrid p{color:#9b8e8f;margin:8px 0 0;font-size:11px;line-height:1.7}.brandLanguageGrid article:nth-child(2) p{color:#ffc0c9}.menuLogicStrip{color:#fff;background:#181011;border-bottom:1px solid #38282a;grid-template-columns:repeat(4,1fr);padding:0 max(5vw,50vw - 640px);display:grid}.menuLogicStrip article{border-right:1px solid #3a292b;flex-direction:column;justify-content:center;min-height:150px;padding:23px 27px;display:flex}.menuLogicStrip article:first-child{border-left:1px solid #3a292b}.menuLogicStrip small{color:#e89438;letter-spacing:.13em;font-size:8px;font-weight:950}.menuLogicStrip b{margin-top:11px;font-size:19px}.menuLogicStrip span{color:#928687;margin-top:6px;font-size:10px}.responsibilitySection{color:#fff;background:#130d0e;grid-template-columns:.68fr 1.32fr;align-items:center;gap:75px;padding:100px max(6vw,50vw - 580px);display:grid}.responsibilityIntro h2{letter-spacing:-.05em;margin:0;font-size:clamp(39px,4.2vw,57px);line-height:1.14}.responsibilityIntro h2 em{color:#ff4259}.responsibilityIntro>p:last-child{color:#9c9091;margin:23px 0 0;font-size:13px;line-height:1.8}.responsibilityMatrix{grid-template-columns:repeat(2,1fr);gap:7px;display:grid}.responsibilityMatrix article{background:#1d1415;border:1px solid #3b2b2d;min-height:390px;padding:30px}.responsibilityMatrix article:last-of-type{color:#170f10;background:#f0e4d5;border-color:#f0e4d5}.responsibilityMatrix header{border-bottom:1px solid #453336;padding-bottom:22px}.responsibilityMatrix article:last-of-type header{border-color:#d6c8b9}.responsibilityMatrix header small{color:#ff3f58;letter-spacing:.14em;font-size:8px;font-weight:950}.responsibilityMatrix h3{margin:8px 0 0;font-size:26px}.responsibilityMatrix ul{gap:0;margin:19px 0 0;padding:0;list-style:none;display:grid}.responsibilityMatrix li{border-bottom:1px solid #392a2c;grid-template-columns:45px 1fr;gap:13px;padding:14px 0;display:grid}.responsibilityMatrix article:last-of-type li{border-color:#d7c9bb}.responsibilityMatrix li b{color:#ff4259;font-size:12px}.responsibilityMatrix li span{color:#aa9d9e;font-size:11px;line-height:1.55}.responsibilityMatrix article:last-of-type li span{color:#70655e}.responsibilityMatrix>p{background:var(--red);color:#ffc5cd;text-align:center;grid-column:1/-1;margin:0;padding:16px 20px;font-size:11px}.responsibilityMatrix>p b{color:#fff;margin-right:9px}.caseSourceBadge{color:#b8adab;background:#ffffff14;border:1px solid #ffffff2e;width:max-content;max-width:100%;margin-top:18px;padding:8px 10px;font-size:8px;font-weight:900;display:block}.regionalCaseImage>small{color:#e6dcda;background:#080506d6;padding:7px 8px;font-size:8px;font-weight:900;line-height:1.45;position:absolute;bottom:14px;left:14px;right:14px}.storeExpansionCta{color:#fff;background:#282323;grid-template-columns:125px 1fr auto;align-items:center;gap:35px;padding:62px max(6vw,50vw - 560px);display:grid;position:relative;overflow:hidden}.storeExpansionCta:after{content:"王";color:#ffffff09;font-family:serif;font-size:260px;font-weight:950;position:absolute;top:-90px;right:18%}.storeExpansionCta>img{z-index:2;object-fit:cover;border:4px solid var(--cream);border-radius:50%;width:120px;height:120px;position:relative}.storeExpansionCta>div{z-index:2;position:relative}.storeExpansionCta small{color:#e34a5f;letter-spacing:.17em;font-size:8px;font-weight:950}.storeExpansionCta h2{letter-spacing:-.04em;margin:9px 0 0;font-size:clamp(31px,3.5vw,46px)}.storeExpansionCta p{color:#a29a96;margin:12px 0 0;font-size:12px;line-height:1.7}.storeExpansionCta>div:last-child{gap:8px;min-width:210px;display:grid}.storeExpansionCta>div:last-child>a{justify-content:center;align-items:center;min-height:50px;font-size:11px;font-weight:950;display:flex}.storeExpansionCta>div:last-child>a:last-child{border:1px solid #5c5350}.assessmentProgress{background:#d9cbbc;border:1px solid #cab9a8;padding:23px 25px}.assessmentProgress>div{justify-content:space-between;align-items:center;display:flex}.assessmentProgress>div>span{color:#6d625a;letter-spacing:.08em;font-size:11px;font-weight:950}.assessmentProgress>div>b{color:var(--red);font-family:Georgia,serif;font-size:28px}.assessmentProgress>div small{color:#8d8178;font-size:12px}.assessmentProgress>i{background:#bba99a;border-radius:999px;height:6px;margin-top:13px;display:block;overflow:hidden}.assessmentProgress>i>span{background:var(--red);border-radius:inherit;height:100%;transition:width .25s;display:block}.assessmentProgress>p{color:#796d65;margin:10px 0 0;font-size:10px}.fieldHint{color:#8c7f75;margin-top:10px;font-size:9px;line-height:1.55;display:block}@media (width<=1000px){.brandLanguage,.responsibilitySection{grid-template-columns:1fr}.storeExpansionCta{grid-template-columns:100px 1fr}.storeExpansionCta>img{width:95px;height:95px}.storeExpansionCta>div:last-child{grid-column:2;width:280px}}@media (width<=680px){.brandLanguage,.responsibilitySection{gap:40px;padding:72px 20px}.brandLanguage>div:first-child h2,.responsibilityIntro h2{font-size:38px}.brandLanguage>div:first-child>p:last-child,.responsibilityIntro>p:last-child{font-size:14px}.brandLanguageGrid,.menuLogicStrip{scroll-snap-type:x mandatory;scrollbar-width:thin;scrollbar-color:var(--page-accent) #ffffff1f;display:flex;overflow-x:auto}.brandLanguageGrid{margin-right:-20px;padding-right:20px}.brandLanguageGrid article{scroll-snap-align:start;flex:0 0 min(78vw,310px);min-height:210px}.brandLanguageGrid small{font-size:10px}.brandLanguageGrid p{font-size:13px}.menuLogicStrip{padding:0 20px 18px}.menuLogicStrip article{scroll-snap-align:start;border-left:1px solid #3a292b;flex:0 0 min(67vw,270px);min-height:135px}.menuLogicStrip small{font-size:10px}.menuLogicStrip span{font-size:12px}.responsibilityMatrix{grid-template-columns:1fr}.responsibilityMatrix article{min-height:0;padding:25px}.responsibilityMatrix>p{grid-column:auto;font-size:12px;line-height:1.6}.responsibilityMatrix li span{font-size:13px}.caseSourceBadge{font-size:10px;line-height:1.5}.regionalCaseImage>small{font-size:10px}.storeExpansionCta{grid-template-columns:70px 1fr;gap:18px;padding:52px 20px}.storeExpansionCta>img{border-width:3px;width:68px;height:68px}.storeExpansionCta h2{font-size:30px}.storeExpansionCta p{font-size:13px}.storeExpansionCta>div:last-child{grid-column:1/-1;width:100%}.storeExpansionCta>div:last-child>a{min-height:52px;font-size:13px}.assessmentProgress{padding:20px}.assessmentProgress>div>span{font-size:12px}.assessmentProgress>p,.fieldHint{font-size:11px}}.caseHero .heroActions{justify-content:flex-start;margin-top:28px}.caseHero .heroActions .primaryButton{margin-top:0}.caseSystemProof{color:#fff;background:#a70d25;grid-template-columns:repeat(4,1fr);padding:0 max(6vw,50vw - 580px);display:grid}.caseSystemProof>div{border-right:1px solid #fff3;flex-direction:column;justify-content:center;min-height:132px;padding:20px 28px;display:flex}.caseSystemProof>div:last-child{border-right:0}.caseSystemProof small{color:#f3aebb;letter-spacing:.1em;font-size:9px;font-weight:900}.caseSystemProof strong{margin-top:8px;font-family:Arial,sans-serif;font-size:35px}.caseSystemProof strong span{color:#ffd4a0;margin-left:3px;font-size:12px}.caseComparison{background:#eadbc8;padding:105px max(6vw,50vw - 580px)}.caseComparison>.sectionIntro{max-width:790px}.caseCompareGrid{grid-template-columns:repeat(3,1fr);gap:8px;margin-top:47px;display:grid}.caseCompareGrid>article{background:#fff9f0;border:1px solid #d4c5b5;flex-direction:column;min-height:500px;padding:30px;display:flex;box-shadow:0 18px 45px #351f1c0f}.caseCompareGrid>article:first-child{color:#fff;background:#171011;border-color:#171011}.caseCompareGrid>article:nth-child(3){color:#fff;background:#55111e;border-color:#55111e}.caseCompareGrid header{border-bottom:1px solid #d7c9ba;padding-bottom:21px}.caseCompareGrid>article:first-child header,.caseCompareGrid>article:nth-child(3) header{border-color:#ffffff29}.caseCompareGrid header small{color:var(--red);letter-spacing:.13em;font-size:8px;font-weight:950}.caseCompareGrid>article:first-child header small,.caseCompareGrid>article:nth-child(3) header small{color:#ff7183}.caseCompareGrid header b{margin-top:8px;font-size:29px;display:block}.caseCompareGrid dl{margin:14px 0 0;display:grid}.caseCompareGrid dl>div{border-bottom:1px solid #e1d5c8;grid-template-columns:72px 1fr;gap:12px;padding:12px 0;display:grid}.caseCompareGrid>article:first-child dl>div,.caseCompareGrid>article:nth-child(3) dl>div{border-color:#ffffff21}.caseCompareGrid dt{color:#a4978c;font-size:10px;font-weight:900}.caseCompareGrid dd{color:#4e433c;margin:0;font-size:12px;font-weight:900;line-height:1.5}.caseCompareGrid>article:first-child dd,.caseCompareGrid>article:nth-child(3) dd{color:#d6c9c7}.caseCompareGrid footer{background:#f0e2d3;margin-top:auto;padding:19px}.caseCompareGrid>article:first-child footer{background:#28191b}.caseCompareGrid>article:nth-child(3) footer{background:#671a29}.caseCompareGrid footer small{color:var(--red);letter-spacing:.13em;font-size:7px;font-weight:950;display:block}.caseCompareGrid footer strong{color:#493d36;margin-top:8px;font-size:13px;line-height:1.65;display:block}.caseCompareGrid>article:first-child footer strong,.caseCompareGrid>article:nth-child(3) footer strong{color:#f1e5e2}.caseCompareGrid>article>a{color:#4d4038;border:1px solid #c8b9aa;justify-content:center;align-items:center;min-height:48px;margin-top:9px;font-size:10px;font-weight:950;display:flex}.caseCompareGrid>article:first-child>a,.caseCompareGrid>article:nth-child(3)>a{color:#fff;border-color:#534044}.caseCompareCta{color:#fff;background:#b20c28;grid-template-columns:1fr auto;align-items:center;gap:35px;margin-top:9px;padding:28px 30px;display:grid}.caseCompareCta>div{flex-direction:column;display:flex}.caseCompareCta small{color:#f7b1bd;letter-spacing:.15em;font-size:8px;font-weight:950}.caseCompareCta b{margin-top:7px;font-size:21px}.caseCompareCta>div span{color:#f0b9c1;margin-top:5px;font-size:11px}.caseCompareCta>a{background:var(--cream);color:#1b1011;border-radius:4px;align-items:center;gap:22px;min-height:52px;padding:0 21px;font-size:11px;font-weight:950;display:flex}.caseStoryMeta{flex-wrap:wrap;gap:6px;margin-bottom:19px;display:flex}.caseStoryMeta span{color:#776a60;background:#e8dbce;padding:7px 10px;font-size:9px;font-weight:900}.caseInterpretation{border-left:5px solid var(--red);background:#eadfd3;margin-top:29px;padding:21px 23px}.caseInterpretation small{color:var(--red);letter-spacing:.12em;font-size:8px;font-weight:950;display:block}.caseInterpretation b{margin-top:8px;font-size:15px;line-height:1.7;display:block}.caseEditorialNote{color:#9a8d83;margin-top:10px;font-size:8px;line-height:1.55;display:block}.caseEvidenceWall{color:#fff;background:#100a0b;padding:100px max(5vw,50vw - 630px)}.caseEvidenceLead{grid-template-columns:1fr .8fr;align-items:end;gap:70px;margin-bottom:42px;display:grid}.caseEvidenceLead h2{letter-spacing:-.05em;margin:0;font-size:clamp(39px,4.3vw,58px);line-height:1.12}.caseEvidenceLead h2 em{color:#ffd395}.caseEvidenceLead>p:last-child{color:#9a8e8f;margin:0 0 5px;font-size:12px;line-height:1.8}.caseEvidenceGrid{grid-template-columns:repeat(3,1fr);gap:7px;display:grid}.caseEvidenceGrid figure{background:#1b1214;border:1px solid #38282b;flex-direction:column;min-height:475px;margin:0;padding:7px 7px 0;display:flex}.caseEvidenceGrid img{object-fit:cover;filter:saturate(.72)contrast(1.1)brightness(.9)sepia(.04);width:100%;height:330px}.caseEvidenceGrid figure:nth-child(2) img{object-position:center 24%}.caseEvidenceGrid figcaption{flex-direction:column;justify-content:center;min-height:135px;padding:19px;display:flex}.caseEvidenceGrid figcaption small{color:#ff5268;letter-spacing:.11em;font-size:8px;font-weight:950}.caseEvidenceGrid figcaption b{margin-top:8px;font-size:19px}.caseEvidenceGrid figcaption span{color:#8f8385;margin-top:6px;font-size:9px}.regionalCaseProof{border-left:4px solid var(--red);background:#eee1d4;margin-top:19px;padding:15px 17px}.regionalCaseProof small{color:var(--red);letter-spacing:.08em;font-size:8px;font-weight:950;display:block}.regionalCaseProof b{color:#534840;margin-top:7px;font-size:11px;line-height:1.65;display:block}.caseDataVisual{background:#1b1012}.caseDataPoster{color:#fff;background:radial-gradient(circle at 75% 20%,#c9002080,#0000 32%),linear-gradient(155deg,#5c1020 0%,#1b1012 58%);flex-direction:column;justify-content:flex-end;padding:75px 25px 60px;display:flex;position:absolute;inset:0}.caseDataPoster:before{content:"王";color:#ffffff14;font-family:serif;font-size:150px;font-weight:950;line-height:1;position:absolute;top:34px;right:20px}.caseDataPoster small{color:#ff8796;letter-spacing:.15em;font-size:8px;font-weight:950;position:relative}.caseDataPoster strong{margin-top:10px;font-size:45px;position:relative}.caseDataPoster span{color:#d7c6c8;margin-top:7px;font-size:12px;font-weight:900;line-height:1.7;position:relative}.caseConversion{color:#fff;background:#4e101b;padding:100px max(6vw,50vw - 580px)}.caseConversionHead{max-width:790px}.caseConversionHead h2{letter-spacing:-.055em;margin:0;font-size:clamp(40px,4.5vw,61px);line-height:1.1}.caseConversionHead h2 em{color:#ffd59c}.caseConversionHead>p:last-child{color:#d9aeb5;max-width:650px;margin:24px 0 0;font-size:13px;line-height:1.85}.caseConversionSteps{grid-template-columns:repeat(3,1fr);gap:7px;margin-top:47px;display:grid}.caseConversionSteps article{background:#5f1725;border:1px solid #792738;flex-direction:column;min-height:265px;padding:27px;display:flex}.caseConversionSteps small{color:#ff9caa;letter-spacing:.13em;font-size:8px;font-weight:950}.caseConversionSteps b{margin-top:42px;font-size:21px}.caseConversionSteps span{color:#d3a5ad;margin-top:8px;font-size:11px;line-height:1.7}.caseConversionSteps a{color:#fff;border-top:1px solid #7c2e3c;align-items:center;min-height:45px;margin-top:auto;padding-top:18px;font-size:10px;font-weight:950;display:flex}.caseConversionAction{background:#160d0f;grid-template-columns:1fr auto;align-items:center;gap:35px;margin-top:8px;padding:28px 30px;display:grid}.caseConversionAction>div{flex-direction:column;display:flex}.caseConversionAction small{color:#847779;letter-spacing:.13em;font-size:8px;font-weight:950}.caseConversionAction b{margin-top:6px;font-size:22px}.caseConversionAction>a{background:var(--cream);color:#1a1011;border-radius:4px;align-items:center;gap:26px;min-height:54px;padding:0 23px;font-size:11px;font-weight:950;display:flex}.caseLegalNote{color:#b67c86;margin:22px 0 0;font-size:8px;line-height:1.65}@media (width<=1000px){.caseCompareGrid{grid-template-columns:1fr}.caseCompareGrid>article{min-height:0}.caseEvidenceLead{grid-template-columns:1fr;gap:20px}.caseEvidenceLead>p:last-child{max-width:650px}.caseEvidenceGrid{grid-template-columns:1fr}.caseEvidenceGrid figure{grid-template-columns:1.1fr .9fr;min-height:0;padding:7px;display:grid}.caseEvidenceGrid img{height:310px}.caseConversionSteps{grid-template-columns:1fr}.caseConversionSteps article{min-height:210px}}@media (width<=680px){.homeHero{padding-bottom:calc(185px + env(safe-area-inset-bottom))}.homeHero .heroProof{bottom:calc(70px + env(safe-area-inset-bottom));height:96px}.homeHero .heroProof>a{display:none}.pageHero,.caseHero,.menuHero,.joinHero{padding-bottom:calc(105px + env(safe-area-inset-bottom))}.caseHero .heroActions{margin-top:23px}.caseHero .caseSourceBadge{margin-top:14px}.caseSystemProof{grid-template-columns:repeat(2,1fr);padding:0}.caseSystemProof>div{border-bottom:1px solid #fff3;min-height:105px;padding:17px 20px}.caseSystemProof small{font-size:11px}.caseSystemProof strong{font-size:29px}.caseComparison,.caseEvidenceWall,.caseConversion{padding:72px 20px}.caseCompareGrid{scroll-snap-type:x mandatory;scrollbar-width:thin;scrollbar-color:var(--page-accent) #0000001f;gap:9px;margin:38px -20px 0 0;padding-right:20px;display:flex;overflow-x:auto}.caseCompareGrid>article{scroll-snap-align:start;flex:0 0 min(84vw,350px);min-height:500px;padding:25px}.caseCompareGrid header small,.caseCompareGrid footer small{font-size:10px}.caseCompareGrid dt{font-size:12px}.caseCompareGrid dd{font-size:13px}.caseCompareGrid footer strong{font-size:14px}.caseCompareGrid>article>a{min-height:50px;font-size:13px}.caseCompareCta{grid-template-columns:1fr;gap:20px;padding:24px 22px}.caseCompareCta small{font-size:10px}.caseCompareCta b{font-size:20px}.caseCompareCta>div span{font-size:13px;line-height:1.65}.caseCompareCta>a{justify-content:space-between;width:100%;min-height:53px;font-size:13px}.caseStory{padding-top:75px}.caseStoryMeta span{font-size:11px}.caseInterpretation small,.caseEditorialNote{font-size:10px}.caseInterpretation b{font-size:14px}.caseEvidenceLead h2,.caseConversionHead h2{font-size:39px}.caseEvidenceLead>p:last-child,.caseConversionHead>p:last-child{font-size:14px}.caseEvidenceGrid{scroll-snap-type:x mandatory;scrollbar-width:thin;scrollbar-color:var(--page-accent) #ffffff1f;gap:8px;margin-right:-20px;padding-right:20px;display:flex;overflow-x:auto}.caseEvidenceGrid figure{scroll-snap-align:start;flex:0 0 min(82vw,335px);min-height:440px;display:flex}.caseEvidenceGrid img{height:295px}.caseEvidenceGrid figcaption small{font-size:10px}.caseEvidenceGrid figcaption span,.regionalCaseBody>small:first-child,.caseTags span,.regionalCaseBody address,.regionalCaseLinks a,.caseMediaNote,.regionalCaseProof small{font-size:11px}.regionalCaseBody>p,.regionalCaseProof b{font-size:13px}.regionalCaseLinks a{min-height:48px}.caseDataPoster small{font-size:10px}.caseDataPoster span{font-size:14px}.caseConversionSteps{scroll-snap-type:x mandatory;scrollbar-width:thin;scrollbar-color:#ffd59c #ffffff1f;gap:8px;margin-right:-20px;padding-right:20px;display:flex;overflow-x:auto}.caseConversionSteps article{scroll-snap-align:start;flex:0 0 min(80vw,325px);min-height:255px;padding:24px}.caseConversionSteps small{font-size:10px}.caseConversionSteps span{font-size:13px}.caseConversionSteps a{min-height:50px;font-size:13px}.caseConversionAction{grid-template-columns:1fr;gap:20px;padding:24px 22px}.caseConversionAction small{font-size:10px}.caseConversionAction b{font-size:20px;line-height:1.45}.caseConversionAction>a{justify-content:space-between;min-height:54px;font-size:13px}.caseLegalNote{font-size:10px}}.homeCaseProof{color:#fff;background:#140d0e;border-top:1px solid #362528;border-bottom:1px solid #362528;grid-template-columns:1.25fr repeat(3,1fr) .82fr;align-items:stretch;padding:0 max(4vw,50vw - 660px);display:grid}.homeCaseProofIntro,.homeCaseProof>a{border-right:1px solid #3b292c;min-height:215px;padding:30px 25px}.homeCaseProofIntro{flex-direction:column;justify-content:center;display:flex}.homeCaseProofIntro p{color:#f04a61;letter-spacing:.16em;margin:0 0 12px;font-size:8px;font-weight:950}.homeCaseProofIntro h2{letter-spacing:-.04em;margin:0;font-size:clamp(24px,2.2vw,33px);line-height:1.22}.homeCaseProof>a{flex-direction:column;justify-content:center;transition:background .25s,color .25s;display:flex;position:relative}.homeCaseProof>a:hover{background:#211517}.homeCaseProof>a small{color:#f04a61;letter-spacing:.12em;font-size:8px;font-weight:950}.homeCaseProof>a strong{letter-spacing:-.035em;margin-top:18px;font-size:22px}.homeCaseProof>a span{color:#9f9294;margin-top:6px;font-size:10px;font-weight:850}.homeCaseProof>a i{color:#f04a61;margin-top:22px;font-size:17px;font-style:normal;transition:transform .25s}.homeCaseProof>a:hover i{transform:translate(5px)}.homeCaseProof .homeCaseProofAll{background:var(--red);color:#fff;border-right:0;justify-content:center;align-items:flex-start;font-size:11px;font-weight:950;line-height:1.55}.homeCaseProof .homeCaseProofAll:hover{background:#a80b24}.franchiseCaseProof{background:#eee2d5;scroll-margin-top:95px}.franchiseCaseProof>img{object-position:center}.franchiseCaseProof h2 em{color:var(--red);font-style:normal}.casePreviewProofList{border-top:1px solid #d0c1b3;margin:3px 0 25px;display:grid}.casePreviewProofList>a{color:#1c1414;border-bottom:1px solid #d0c1b3;grid-template-columns:55px 1fr auto;align-items:center;gap:13px;min-height:51px;display:grid}.casePreviewProofList b{color:var(--red);font-size:11px}.casePreviewProofList span{color:#665a52;font-size:11px;font-weight:850}.casePreviewProofList i{color:var(--red);font-size:14px;font-style:normal;transition:transform .25s}.casePreviewProofList>a:hover i{transform:translate(5px)}.casePreviewActions{align-items:center;gap:20px;display:flex}.casePreviewAssessment{border-bottom:1px solid var(--red);color:#4f433c;padding-bottom:4px;font-size:10px;font-weight:950}@media (width<=1000px){.homeCaseProof{grid-template-columns:1.15fr repeat(2,1fr)}.homeCaseProofIntro,.homeCaseProof>a{min-height:180px}.homeCaseProof .homeCaseProofAll{grid-column:2/4}.franchiseCaseProof>img{max-height:560px}}@media (width<=680px){.homeCaseProof{grid-template-columns:repeat(2,1fr);padding:0}.homeCaseProofIntro{border-bottom:1px solid #3b292c;border-right:0;grid-column:1/-1;min-height:0;padding:47px 20px 28px}.homeCaseProofIntro p{font-size:10px}.homeCaseProofIntro h2{font-size:30px}.homeCaseProof>a{min-height:138px;padding:20px}.homeCaseProof>a small{font-size:10px}.homeCaseProof>a strong{margin-top:13px;font-size:20px}.homeCaseProof>a span{font-size:12px}.homeCaseProof>a i{margin-top:13px}.homeCaseProof>a:nth-of-type(2){border-right:0}.homeCaseProof>a:nth-of-type(3){border-top:1px solid #3b292c}.homeCaseProof .homeCaseProofAll{border-top:1px solid #a50a23;grid-column:auto;min-height:138px;font-size:13px}.franchiseCaseProof{min-height:0}.franchiseCaseProof>img{width:100%;height:min(84vw,410px);max-height:none}.franchiseCaseProof>div{padding-top:58px;padding-bottom:58px}.franchiseCaseProof h2{font-size:38px;line-height:1.14}.franchiseCaseProof>div>p:not(.eyebrow){font-size:14px}.casePreviewProofList>a{grid-template-columns:54px 1fr auto;min-height:58px}.casePreviewProofList b,.casePreviewProofList span{font-size:13px}.casePreviewActions{flex-direction:column;align-items:stretch;gap:13px}.casePreviewActions .darkButton,.casePreviewAssessment{justify-content:center;align-items:center;width:100%;min-height:52px;font-size:13px;display:flex}.casePreviewAssessment{border:1px solid #bcaa9d}}.pageHero,.menuHero,.caseHero,.joinHero{min-height:580px}.homeStatement{padding-top:78px;padding-bottom:78px}.homeMenu{padding-top:74px;padding-bottom:74px}.homeMenuHead{margin-bottom:28px}.menuTile{min-height:410px}.homeFranchiseFinalCopy{padding-top:62px;padding-bottom:62px}.originSection,.brandSystem,.pillarSection{padding-top:76px;padding-bottom:76px}.brandSystem{min-height:620px}.pillarGrid article{min-height:215px}.brandProduct{min-height:550px}.brandProduct>div{padding-top:58px;padding-bottom:58px}.signatureGrid article>div{height:280px}.signatureGrid article.featured>div{height:350px}.franchiseCaseProof{min-height:545px}.investmentPage,.supportPage,.faqPage{padding-top:76px;padding-bottom:76px}.modelCards,.supportGrid{margin-top:34px}.modelCards article{min-height:285px}.modelCards p{margin-top:18px}.supportGrid article{min-height:210px}.supportGrid h3{margin-top:26px}.processPage{padding-top:76px;padding-bottom:76px}.processList article{padding-top:15px;padding-bottom:15px}.caseComparison,.caseReasons,.regionalCasesSection,.caseConversion{padding-top:76px;padding-bottom:76px}.caseCompareGrid,.reasonGrid,.regionalCaseGrid,.caseConversionSteps{margin-top:34px}.caseCompareGrid>article{min-height:430px}.caseStory{padding-top:76px;padding-bottom:76px}.reasonGrid article{min-height:215px}.reasonGrid h3{margin-top:30px}.caseConversionSteps article{min-height:220px}.caseConversionSteps b{margin-top:25px}.storesPage,.assessmentSection{padding-top:70px;padding-bottom:70px}.storesIntro,.cityGroup{margin-bottom:42px}.storeCard{min-height:220px}.storeCard h3,.storeCard>div{margin-top:18px}.storeExpansionCta{padding-top:48px;padding-bottom:48px}.directoryMore{color:#fff;cursor:pointer;min-height:52px;font:inherit;background:#171011;border:0;border-radius:4px;justify-content:center;align-items:center;gap:18px;margin:18px auto 0;padding:0 24px;font-size:11px;font-weight:950;display:flex}.directoryMore span{color:var(--red);font-size:17px}@media (width<=1000px){.pageHero,.menuHero,.caseHero,.joinHero{min-height:620px}.homeHero{min-height:720px}.brandSystem,.franchiseCaseProof{min-height:0}}@media (width<=680px){.homeHero{min-height:680px;padding-top:92px;padding-bottom:calc(170px + env(safe-area-inset-bottom))}.pageHero,.menuHero,.caseHero,.joinHero{min-height:620px;padding-top:96px;padding-bottom:calc(92px + env(safe-area-inset-bottom))}.storesPageHero{min-height:560px}.homeStatement,.homeMenu,.originSection,.brandSystem,.pillarSection,.brandProduct>div,.investmentPage,.supportPage,.processPage,.faqPage,.caseComparison,.caseStory,.caseReasons,.regionalCasesSection,.caseConversion,.storesPage,.assessmentSection{padding-top:58px;padding-bottom:58px}.homeMenuHead,.storesIntro{margin-bottom:28px}.homeFranchiseFinal,.homeFranchiseReality{min-height:500px}.homeFranchiseFinalCopy{padding-top:54px;padding-bottom:54px}.homeCaseProofIntro{padding-top:38px}.homeCaseProof>a{min-height:125px}.brandSystem{gap:34px}.brandProductPhotos{min-height:440px}.pillarGrid,.signatureGrid,.modelCards,.supportGrid,.reasonGrid,.regionalCaseGrid,.caseCompareGrid,.caseConversionSteps{margin-top:28px}.signatureGrid{padding-top:55px;padding-bottom:32px}.signatureGrid article>div,.signatureGrid article.featured>div{height:300px}.menuLogicStrip article{min-height:112px}.menuScenes{gap:38px;padding-top:58px;padding-bottom:58px}.franchiseFacts div,.caseSystemProof>div,.joinFacts article{min-height:92px}.franchiseCaseProof>img{height:min(72vw,340px)}.franchiseCaseProof>div{padding-top:48px;padding-bottom:48px}.modelCards article,.supportGrid article,.reasonGrid article{min-height:0}.processPage{gap:38px}.caseCompareGrid>article{min-height:465px}.caseStory{gap:36px}.regionalCaseGrid article{min-height:0}.regionalCaseImage{height:260px}.caseConversionSteps article{min-height:230px}.storesIntro,.cityGroup{margin-bottom:34px}.storeExpansionCta{padding-top:44px;padding-bottom:44px}.directoryMore{width:100%;min-height:52px;font-size:13px}.finalCta{padding-top:44px;padding-bottom:calc(62px + env(safe-area-inset-bottom))}}.mrWangFeature{isolation:isolate;background:#070405;padding:0;display:block}.mrWangFeature .mrWangMotionFigure{width:100%;height:100%;min-height:inherit;background:#090405;margin:0;position:relative;overflow:hidden}.mrWangFeature .mrWangMotionFigure:before{content:"";z-index:2;mix-blend-mode:screen;pointer-events:none;background:radial-gradient(circle at 55% 56%,#df0f2a3b,#0000 38%);animation:5.8s ease-in-out infinite alternate mrWangHeat;position:absolute;inset:-16%}.mrWangFeature .mrWangMotionFigure:after{content:"";z-index:3;pointer-events:none;background:linear-gradient(#00000014,#0000 48%,#040203b8),linear-gradient(90deg,#00000038,#0000 40%);position:absolute;inset:0}.mrWangFeature .mrWangMotionFigure>img{object-fit:cover;object-position:center 48%;filter:saturate(.9)contrast(1.08)brightness(.92);transform-origin:54% 48%;width:100%;height:100%;animation:9s cubic-bezier(.45,.05,.55,.95) infinite alternate mrWangCinematic;display:block;transform:scale(1.035)}.mrWangFeature .mrWangMotionGlow{z-index:2;filter:blur(18px);opacity:.7;pointer-events:none;background:radial-gradient(#ff4c1152,#0000 68%);height:28%;animation:3.8s ease-in-out infinite alternate mrWangGlow;position:absolute;bottom:2%;left:8%;right:8%}.mrWangFeature .mrWangMotionFigure figcaption{z-index:5;color:#fff;justify-content:space-between;align-items:flex-end;gap:20px;display:flex;position:absolute;bottom:22px;left:24px;right:24px}.mrWangFeature .mrWangMotionFigure figcaption small{color:#ff6b7d;letter-spacing:.16em;font-size:8px;font-weight:950}.mrWangFeature .mrWangMotionFigure figcaption b{color:#f5e3c7;text-align:right;max-width:250px;font-size:13px;line-height:1.5}.mrWangFeature>span{z-index:6;color:#fff;-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);background:#0a0607d1;border:1px solid #fff3;top:19px;left:20px}@keyframes mrWangCinematic{0%{filter:saturate(.86)contrast(1.08)brightness(.88);transform:scale(1.035)translate(-.6%,.3%)}to{filter:saturate(1.02)contrast(1.1)brightness(.98);transform:scale(1.085)translate(.8%,-.7%)}}@keyframes mrWangHeat{0%{opacity:.48;transform:translate(-2%,2%)scale(.96)}to{opacity:.92;transform:translate(2%,-2%)scale(1.06)}}@keyframes mrWangGlow{0%{opacity:.45;transform:scaleX(.9)translateY(5px)}to{opacity:.88;transform:scaleX(1.08)translateY(-4px)}}@media (width<=680px){.mrWangFeature .mrWangMotionFigure>img{object-position:center 43%}.mrWangFeature .mrWangMotionFigure figcaption{flex-direction:column;align-items:flex-start;gap:7px;bottom:18px;left:18px;right:18px}.mrWangFeature .mrWangMotionFigure figcaption small{font-size:9px}.mrWangFeature .mrWangMotionFigure figcaption b{text-align:left;max-width:100%;font-size:12px}.mrWangFeature>span{font-size:8px;top:15px;left:15px}}@media (prefers-reduced-motion:reduce){.mrWangFeature .mrWangMotionFigure>img,.mrWangFeature .mrWangMotionFigure:before,.mrWangFeature .mrWangMotionGlow{animation:none}}:root{--ink:#100b0c;--deep:#090607;--paper:#efe4d3;--surface:#fff9f0;--cream:#f2d3a0;--red:#c80025;--red2:#e52a48;--gold:#d99a32;--muted:#746861;--line:#d7c8b9;--soft:#e7d8c7}html{scroll-padding-top:88px}body{background:var(--paper);color:var(--ink)}.pageShell,.homeTheme,.brandTheme,.menuTheme,.franchiseTheme,.casesTheme,.storesTheme,.joinTheme{--page-bg:var(--paper);--page-surface:var(--surface);--page-ink:var(--ink);--page-accent:var(--red);--page-muted:var(--muted);background:var(--paper)}h1,h2,h3{text-wrap:balance}.eyebrow,.eyebrow.light{color:var(--red2);letter-spacing:.22em;margin-bottom:16px;font-size:9px;line-height:1.5}.eyebrow span{width:25px}.siteHeader{-webkit-backdrop-filter:blur(13px);backdrop-filter:blur(13px);background:#0a0708e0;border:1px solid #ffffff29;border-radius:5px;gap:30px;width:min(1240px,100% - 36px);height:72px;padding:0 10px 0 14px;top:16px;box-shadow:0 16px 42px #0000002e}.brand{gap:10px}.brand>img{border:0;border-radius:4px;width:44px;height:44px}.brand strong{letter-spacing:.11em;font-family:Arial,sans-serif;font-size:17px}.brand small{color:#918788;letter-spacing:.1em;margin-top:2px;font-size:7px}.siteHeader>nav{gap:23px}.siteHeader>nav a{color:#cfc6c3;font-size:12px}.navCta{border-radius:3px;min-height:44px;padding:0 17px}.primaryButton,.ghostButton,.creamButton,.outlineButton,.darkButton{letter-spacing:.015em;border-radius:3px;min-height:52px;padding:0 22px;font-size:12px}.primaryButton{background:var(--red);box-shadow:0 12px 28px #c8002538}.darkButton{background:var(--ink)}.textLink,.lineTextLink,.casePreviewAssessment{font-size:11px}.homeHero{min-height:700px;padding:132px max(6vw,50vw - 590px) 130px}.homeHero>img{object-position:center 45%}.heroShade{background:linear-gradient(90deg,#050304fc,#050304e6 35%,#0503044f 64%,#05030412 84%),linear-gradient(#0000 54%,#0000008f)}.heroCopy{width:min(630px,55vw)}.heroCopy h1{font-size:clamp(58px,6.1vw,88px);line-height:1}.heroCopy>p:not(.eyebrow){color:#c9bfba;max-width:560px;margin-top:22px;font-size:14px;line-height:1.85}.heroActions{margin-top:26px}.heroProof{background:#0d090af5;grid-template-columns:repeat(3,1fr) 1.3fr;width:min(1120px,88vw);height:100px}.heroProof div{padding:0 24px}.heroProof strong{font-size:27px}.heroProof small{color:#9a8f8c;font-size:9px}.homeSignalBar{background:var(--cream);color:var(--ink);border-bottom:1px solid #d9b982;grid-template-columns:repeat(4,1fr);padding:0 max(4vw,50vw - 640px);display:grid}.homeSignalBar span{letter-spacing:.05em;border-right:1px solid #492d142b;justify-content:center;align-items:center;min-height:58px;padding:0 18px;font-size:11px;font-weight:950;display:flex}.homeSignalBar span:first-child{border-left:1px solid #492d142b}.homeSignalBar span:before{content:"王";color:var(--red);margin-right:9px;font-family:serif;font-size:13px}.homeStatement{background:var(--paper);grid-template-columns:.78fr 1.22fr;gap:64px;padding:72px max(6vw,50vw - 580px)}.statementCopy h2,.homeFranchiseFinal h2{font-size:clamp(42px,4.4vw,59px);line-height:1.1}.statementCopy>p:not(.eyebrow),.homeFranchiseFinalCopy>p:not(.eyebrow){color:var(--muted);margin-top:22px;font-size:13px;line-height:1.85}.statementVisual{background:var(--ink);box-shadow:12px 13px 0 var(--red);padding:5px}.statementMotionVisual{min-height:0;margin:0}.brandMotionFrame{aspect-ratio:16/9}.brandMotionFrame>small{font-size:8px}.homeTrust{color:#fff;background:#130c0e;padding:70px max(5vw,50vw - 620px)}.homeTrustHead{grid-template-columns:1.1fr .7fr;align-items:end;gap:70px;margin-bottom:32px;display:grid}.homeTrustHead h2{letter-spacing:-.05em;margin:0;font-size:clamp(39px,4.1vw,55px);line-height:1.1}.homeTrustHead h2 em{color:var(--cream)}.homeTrustHead>p{color:#9d9090;margin:0 0 3px;font-size:13px;line-height:1.8}.homeTrustGrid{grid-template-columns:repeat(2,1fr);gap:11px;display:grid}.homeTrustCard{background:#1c1315;border:1px solid #38282b;grid-template-rows:230px 1fr;display:grid;overflow:hidden}.homeTrustCard figure{margin:0;position:relative;overflow:hidden}.homeTrustCard figure:after{content:"";background:linear-gradient(#0000 50%,#080506a6);position:absolute;inset:0}.homeTrustCard img{object-fit:cover;width:100%;height:100%;transition:transform .4s;display:block}.homeFoodCard img{filter:saturate(1.02)contrast(1.05)brightness(.96)sepia(.015)}.homeSupportCard img{object-position:center 44%;filter:saturate(.82)contrast(1.07)brightness(.94)sepia(.035)}.homeTrustCard:hover img{transform:scale(1.025)}.homeTrustCard figcaption{z-index:2;color:#e4d8d4;letter-spacing:.09em;background:#0b0708d1;padding:6px 8px;font-size:8px;font-weight:900;position:absolute;bottom:13px;left:15px}.homeTrustCard>div{flex-direction:column;padding:25px 27px 27px;display:flex}.homeTrustCard>div>small{color:var(--red2);letter-spacing:.12em;font-size:9px;font-weight:950}.homeTrustCard h3{margin:11px 0 10px;font-size:24px;line-height:1.3}.homeTrustCard p{color:#a89a99;margin:0;font-size:12px;line-height:1.75}.homeTrustCard>div>a{color:#f2e6df;align-self:flex-start;margin-top:auto;padding-top:22px;font-size:11px;font-weight:950}.homeTrustTags{flex-wrap:wrap;gap:5px;margin-top:18px;display:flex}.homeTrustTags span{color:#c8babc;background:#2b1d20;border:1px solid #453237;padding:6px 8px;font-size:9px;font-weight:900}.homeSupportList{border-top:1px solid #3d2d30;margin-top:10px;display:grid}.homeSupportList span{color:#cfc2c1;border-bottom:1px solid #3d2d30;align-items:center;gap:11px;min-height:42px;font-size:11px;font-weight:900;display:flex}.homeSupportList b{color:var(--red2);font-family:Georgia,serif}.homeFranchiseFinal{background:var(--surface);grid-template-columns:1fr 1fr;min-height:540px}.homeFranchiseReality{min-height:540px}.homeFranchiseFinalCopy{padding:58px max(6vw,50vw - 610px) 58px 64px}.miniFacts{border-color:var(--line);background:var(--line);margin-top:23px}.miniFacts span{background:#f7eee2;font-size:9px}.homeFranchiseFinalCopy .heroActions{margin-top:25px}.realityDisclosure{margin-top:18px;font-size:9px}.homeCaseProof{background:#120b0d;grid-template-columns:1.2fr repeat(3,1fr) .9fr}.homeCaseProofIntro,.homeCaseProof>a{min-height:166px;padding:25px 22px}.homeCaseProof>a strong{margin-top:14px;font-size:20px}.homeCaseProof>a span{font-size:11px}.pageHero,.menuHero,.caseHero,.joinHero{min-height:580px;padding-top:128px;padding-bottom:64px}.storesPageHero{min-height:500px}.pageHero h1,.caseHero h1,.menuHero h1,.joinHero h1{font-size:clamp(48px,5.2vw,72px);line-height:1.04}.pageHero>div:not(.pageHeroShade)>p:not(.eyebrow),.caseHeroCopy>p:not(.eyebrow),.menuHero>div>p:not(.eyebrow),.joinHeroCopy>p:not(.eyebrow){font-size:13px;line-height:1.85}.brandPageHero,.franchisePageHero,.caseHero{min-height:590px}.brandHeroMark,.menuHeroSeal{border-width:4px;width:110px;height:110px;font-size:47px}.storesHeroCount{padding:15px 19px;bottom:48px;box-shadow:7px 8px #00000059}.storesHeroCount strong{font-size:43px}.chapterNav{min-height:58px;box-shadow:none;grid-template-columns:auto minmax(0,1fr);gap:28px;padding:0 max(6vw,50vw - 580px);position:relative;top:auto;color:#fff!important;background:#120b0d!important;border-color:#35262a!important}.chapterNav>div{display:flex}.chapterNav a{flex:1 1 0;min-width:0;min-height:58px;padding:0 12px;font-size:11px;color:#cfc3c2!important;border-color:#35262a!important}.chapterNav>span,.chapterNav small{color:var(--red2)!important}.sectionIntro{max-width:700px}.sectionIntro h2,.storesIntro h2{font-size:clamp(38px,4.1vw,55px);line-height:1.12}.sectionIntro>p:last-child{color:var(--muted);margin-top:20px;font-size:13px;line-height:1.8}.originSection,.brandSystem,.pillarSection,.investmentPage,.supportPage,.processPage,.faqPage,.caseComparison,.caseStory,.regionalCasesSection,.caseConversion,.storesPage,.assessmentSection{padding-top:68px;padding-bottom:68px}.originSection{min-height:0;background:var(--paper)!important}.originSection>img{box-shadow:10px 11px 0 var(--red);border-width:5px}.brandSystem{min-height:0;background:var(--deep)!important}.brandVisualGrid{min-height:460px}.pillarSection{background:#f8f0e5!important}.pillarGrid,.modelCards,.sceneCards,.regionalCaseGrid{background:0 0;border:0;gap:10px}.pillarGrid{margin-top:32px}.pillarGrid article,.modelCards article,.sceneCards article,.storeCard{border:1px solid var(--line);border-radius:2px;box-shadow:0 10px 28px #2618140b}.pillarGrid article{background:var(--surface);min-height:220px}.pillarGrid article:nth-child(2){background:var(--ink);border-color:var(--ink)}.pillarGrid h3{margin-top:30px}.pillarGrid p{font-size:12px}.brandProduct{min-height:520px;background:var(--paper)!important}.brandProductPhotos{background:var(--ink);padding:0;display:block!important}.brandProductPhotos .photoWide{object-fit:cover;width:100%;height:100%;min-height:520px}.brandProduct>div:not(.brandProductPhotos){padding-top:56px;padding-bottom:56px}.menuTheme .eyebrow,.menuTheme .eyebrow.light{color:var(--red2)}.menuLogicStrip{background:#130c0e}.menuLogicStrip article{min-height:118px}.signatureGrid{grid-template-columns:repeat(3,1fr);gap:10px;padding:66px max(5vw,50vw - 590px);background:var(--paper)!important}.signatureGrid article,.signatureGrid article.featured{background:var(--surface);border:1px solid var(--line);box-shadow:none;grid-column:auto;padding-bottom:22px}.signatureGrid article>small{font-size:9px}.signatureGrid p{font-size:11px}.menuScenes{background:var(--deep);padding:66px max(6vw,50vw - 580px)}.sceneCards article{min-height:190px;box-shadow:none;background:#1b1214;border-color:#3b2b2e}.sceneCards span{color:var(--red2);font-size:9px}.sceneCards p{font-size:11px}.menuAvailabilityNote{color:#817577;grid-column:2;font-size:9px;line-height:1.6}.franchiseFacts{background:var(--red)}.franchiseFacts div{min-height:108px}.franchiseFacts strong{font-size:29px}.franchiseFacts span{color:#ffc5cd;font-size:9px}.franchiseCaseProof{background:#f7eee3;min-height:520px}.franchiseCaseProof>div{padding-top:48px;padding-bottom:48px}.investmentPage{background:var(--paper)!important}.modelCards{margin-top:32px}.modelCards article{min-height:275px;padding:27px;background:var(--surface)!important;color:var(--ink)!important}.modelCards article:nth-child(3){border-color:var(--ink);background:var(--ink)!important;color:#fff!important}.modelCards h3{margin-top:29px}.modelCards p{margin-top:16px;font-size:12px}.supportPage{background:#f8f1e8!important}.supportPhaseGrid{grid-template-columns:repeat(3,1fr);gap:10px;margin-top:32px;display:grid}.supportPhaseGrid>article{background:var(--surface);border:1px solid var(--line);overflow:hidden}.supportPhaseGrid header{background:var(--ink);color:#fff;min-height:108px;padding:22px 24px}.supportPhaseGrid header small{color:var(--red2);letter-spacing:.12em;font-size:9px;font-weight:950}.supportPhaseGrid header h3{margin:9px 0 0;font-size:20px}.supportPhaseGrid>article>div{display:grid}.supportPhaseGrid>article>div>span{border-bottom:1px solid var(--line);grid-template-columns:36px 1fr;align-content:center;gap:5px 11px;min-height:112px;padding:19px 22px;display:grid}.supportPhaseGrid>article>div>span:last-child{border-bottom:0}.supportPhaseGrid b{background:var(--red);color:#fff;grid-row:1/3;place-items:center;width:34px;height:34px;font-family:serif;display:grid}.supportPhaseGrid em{align-self:end;font-size:14px;font-weight:950}.supportPhaseGrid span small{color:var(--muted);font-size:11px;line-height:1.55}.processPage{background:var(--deep);min-height:0}.faqPage{background:var(--paper)!important}.faqList summary span{font-size:14px}.faqList details p{font-size:12px}.caseHero{min-height:590px}.caseSystemProof{background:var(--red)}.caseSystemProof>div{min-height:96px}.caseComparison{background:var(--paper)!important}.caseCompareGrid{gap:10px;margin-top:32px}.caseCompareGrid>article{background:var(--surface);border:1px solid var(--line);min-height:390px;box-shadow:none}.caseCompareGrid article>footer{color:inherit;border-top:1px solid var(--line);background:0 0;grid-template-columns:none;gap:0;padding:18px 0 0;display:block}.caseStory{background:#f8f0e5;min-height:0}.caseStoryCopy>p:not(.eyebrow){font-size:13px;line-height:1.82}.caseReasonMini{background:var(--line);border:1px solid var(--line);grid-template-columns:repeat(3,1fr);gap:1px;margin-top:20px;display:grid}.caseReasonMini span{background:var(--surface);align-items:center;gap:8px;min-height:48px;padding:9px 11px;font-size:11px;font-weight:950;display:flex}.caseReasonMini b{color:var(--red);font-family:Georgia,serif}.regionalCasesSection{background:var(--paper)!important}.regionalCaseGrid{margin-top:32px}.regionalCaseGrid article{background:var(--surface);border:1px solid var(--line);min-height:430px;box-shadow:none}.regionalCaseBody>p,.regionalCaseProof b{font-size:12px}.caseConversion{background:var(--deep)}.caseConversionAction{background:#1b1214;border:1px solid #38282b;margin-top:32px}.caseLegalNote{font-size:9px}.storesPage{background:var(--paper)!important}.storesIntro{margin-bottom:36px}.storeControls{border-radius:2px}.finalStoreGrid{gap:10px}.finalStoreGrid .storeCard{background:var(--surface);min-height:235px;padding:24px}.finalStoreGrid .storeCard h3{margin-top:24px}.storeCard>div a{min-height:44px;font-size:11px}.storeExpansionCta{background:var(--red)}.joinHero{min-height:500px}.assessmentSection{background:var(--paper)!important}.assessmentIntro{margin-bottom:34px}.assessmentFields>label,.assessmentFields fieldset{background:var(--surface);border-color:var(--line)}.assessmentResult{background:var(--ink)}.joinFacts{background:var(--red)}.joinFacts article{min-height:100px}.finalCta{background:var(--red);padding-top:45px;padding-bottom:45px}.finalCta>img{border-width:3px;width:100px;height:100px}.finalCta>div>span{font-size:11px}.siteFooter{color:#fff;background:#070506;grid-template-columns:auto 1fr auto;align-items:center;gap:26px 42px;padding:38px max(6vw,50vw - 580px);display:grid}.siteFooter>small{color:#665d5e;border-top:1px solid #251c1e;grid-column:1/-1;padding-top:17px;font-size:9px}.footerLinks{gap:20px;font-size:10px}.footerSocial a{border-radius:3px}.lineFloat{border-radius:5px}@media (width<=1000px){.homeStatement{grid-template-columns:1fr;gap:40px}.statementCopy{max-width:680px}.homeTrustHead{grid-template-columns:1fr;gap:18px}.homeTrustHead>p{max-width:650px}.homeFranchiseFinal{grid-template-columns:1fr}.homeFranchiseReality{min-height:500px}.brandSystem,.processPage,.faqPage,.caseStory{grid-template-columns:1fr}.signatureGrid{grid-template-columns:repeat(2,1fr)}.supportPhaseGrid{grid-template-columns:repeat(3,1fr)}.regionalCaseGrid{grid-template-columns:1fr}.siteFooter{grid-template-columns:1fr auto}.footerLinks{grid-column:1/-1;justify-content:flex-start}.siteFooter>small{grid-column:1/-1}}@media (width<=680px){html{scroll-padding-top:80px}[id]{scroll-margin-top:84px}body{font-size:15px}.pageShell{padding-bottom:calc(72px + env(safe-area-inset-bottom))}.siteHeader{width:calc(100% - 16px);height:62px;padding:0 8px;position:fixed;top:8px}.brand>img{width:39px;height:39px}.brand strong{font-size:14px}.brand small{display:none}.mobileMenuTrigger{border-radius:3px;width:42px;height:42px}.lineFloat{display:none}.mobileActionDock{padding:7px 8px calc(7px + env(safe-area-inset-bottom));grid-template-columns:.82fr 1.18fr;gap:6px}.mobileActionDock a{border-radius:3px;min-height:52px;font-size:12px}.homeHero{align-items:flex-end;min-height:640px;padding:92px 20px 118px}.homeHero>img{object-position:63% center}.heroShade{background:linear-gradient(#04030330 16%,#040303e6 45%,#040303fc)}.heroCopy{width:100%}.homeHero .heroCopy h1{font-size:clamp(44px,13vw,52px)}.heroCopy>p:not(.eyebrow){margin-top:17px;font-size:13px;line-height:1.7}.heroActions{gap:7px;margin-top:20px}.heroActions>a,.primaryButton,.ghostButton,.creamButton,.outlineButton,.darkButton{width:100%;min-height:50px;font-size:13px}.homeHero .heroProof{grid-template-columns:repeat(3,1fr);width:100%;height:88px;bottom:0}.homeHero .heroProof div{padding:0 8px}.homeHero .heroProof strong{font-size:20px}.homeHero .heroProof small{font-size:8px;line-height:1.35}.homeHero .heroProof>a{display:none}.homeSignalBar{scrollbar-width:none;padding:0;display:flex;overflow-x:auto}.homeSignalBar::-webkit-scrollbar{display:none}.homeSignalBar span{flex:0 0 58vw;justify-content:flex-start;min-height:52px;padding:0 18px;font-size:10px}.homeStatement,.homeTrust,.homeFranchiseFinalCopy,.originSection,.brandSystem,.pillarSection,.brandProduct>div:not(.brandProductPhotos),.investmentPage,.supportPage,.processPage,.faqPage,.caseComparison,.caseStory,.regionalCasesSection,.caseConversion,.storesPage,.assessmentSection{padding:52px 20px}.homeStatement{gap:34px}.statementCopy h2,.homeFranchiseFinal h2{font-size:38px}.statementCopy>p:not(.eyebrow),.homeFranchiseFinalCopy>p:not(.eyebrow){font-size:14px}.statementVisual{box-shadow:7px 8px 0 var(--red)}.brandMotionFrame>small{font-size:9px}.homeTrustHead{margin-bottom:25px}.homeTrustHead h2{font-size:36px}.homeTrustHead>p{font-size:13px}.homeTrustGrid{scroll-snap-type:x mandatory;scrollbar-width:thin;scrollbar-color:var(--red) #342529;gap:8px;margin-right:-20px;padding-right:20px;display:flex;overflow-x:auto}.homeTrustCard{scroll-snap-align:start;flex:0 0 min(86vw,355px);grid-template-rows:205px 1fr}.homeTrustCard>div{min-height:330px;padding:22px}.homeTrustCard>div>small,.homeTrustCard figcaption{font-size:10px}.homeTrustCard h3{font-size:22px}.homeTrustCard p,.homeSupportList span{font-size:13px}.homeTrustTags span{font-size:10px}.homeTrustCard>div>a{align-items:center;min-height:48px;padding-top:15px;font-size:13px;display:flex}.homeFranchiseFinal{min-height:0}.homeFranchiseReality{min-height:410px}.homeFranchiseFinalCopy{min-height:0}.miniFacts span,.realityDisclosure{font-size:10px}.homeCaseProof{grid-template-columns:repeat(2,1fr)}.homeCaseProofIntro{grid-column:1/-1;min-height:0;padding:35px 20px 24px}.homeCaseProof>a{min-height:120px;padding:18px}.homeCaseProof>a small{font-size:10px}.homeCaseProof>a strong{font-size:18px}.homeCaseProof>a span{font-size:11px}.pageHero,.menuHero,.caseHero,.joinHero,.brandPageHero,.franchisePageHero,.storesPageHero{align-items:flex-end;min-height:590px;padding:94px 20px 58px}.storesPageHero,.joinHero{min-height:540px}.pageHero h1,.caseHero h1,.menuHero h1,.joinHero h1{font-size:clamp(40px,12vw,47px)}.pageHero>div:not(.pageHeroShade),.pageHero>.rightCopy,.caseHeroCopy,.menuHero>div:not(.menuHeroShade),.joinHeroCopy{width:100%}.pageHero>div:not(.pageHeroShade)>p:not(.eyebrow),.caseHeroCopy>p:not(.eyebrow),.menuHero>div>p:not(.eyebrow),.joinHeroCopy>p:not(.eyebrow){font-size:13px;line-height:1.72}.brandHeroMark,.menuHeroSeal,.storesHeroCount{top:88px;bottom:auto;right:18px}.brandHeroMark,.menuHeroSeal{width:82px;height:82px;font-size:34px}.storesHeroCount{padding:11px 14px}.storesHeroCount strong{font-size:33px}.chapterNav{min-height:54px;padding:0;display:block;position:relative;top:auto;overflow-x:auto}.chapterNav>span{display:none}.chapterNav>div{width:max-content;display:flex}.chapterNav a{flex:none;min-width:118px;min-height:54px;padding:0 12px;font-size:11px}.sectionIntro h2,.storesIntro h2{font-size:36px}.sectionIntro>p:last-child{font-size:14px}.originSection,.brandSystem,.caseStory,.faqPage{grid-template-columns:1fr;gap:34px}.originSection>img{box-shadow:7px 8px 0 var(--red)}.brandVisualGrid{min-height:0}.pillarGrid,.modelCards,.supportPhaseGrid,.sceneCards,.signatureGrid,.caseCompareGrid,.regionalCaseGrid{margin-top:26px}.pillarGrid,.modelCards,.supportPhaseGrid,.sceneCards{scroll-snap-type:x mandatory;scrollbar-width:thin;scrollbar-color:var(--red) #0000001f;gap:8px;margin-right:-20px;padding-right:20px;display:flex;overflow-x:auto}.pillarGrid>article,.modelCards>article,.supportPhaseGrid>article,.sceneCards>article{scroll-snap-align:start;flex:0 0 min(82vw,340px)}.pillarGrid article,.modelCards article{min-height:250px}.supportPhaseGrid>article{min-height:0}.supportPhaseGrid span small,.pillarGrid p,.modelCards p,.sceneCards p{font-size:13px}.brandProduct{grid-template-columns:1fr;min-height:0}.brandProductPhotos .photoWide{min-height:300px}.menuLogicStrip{scrollbar-width:none;padding:0;display:flex;overflow-x:auto}.menuLogicStrip article{flex:0 0 54vw;min-height:105px;padding:18px}.signatureGrid{scroll-snap-type:x mandatory;gap:8px;padding:52px 20px 26px;display:flex;overflow-x:auto}.signatureGrid article,.signatureGrid article.featured{scroll-snap-align:start;flex:0 0 min(82vw,340px)}.signatureGrid article>div,.signatureGrid article.featured>div{height:285px}.signatureGrid article>small,.signatureGrid p{font-size:11px}.menuScenes{gap:32px;padding:52px 20px}.menuScenes h2{font-size:36px}.menuScenes>.primaryButton,.menuAvailabilityNote{grid-column:auto}.menuAvailabilityNote{font-size:10px}.franchiseFacts,.caseSystemProof,.joinFacts{grid-template-columns:repeat(2,1fr);padding:0}.franchiseFacts div,.caseSystemProof>div,.joinFacts article{min-height:88px}.franchiseCaseProof{grid-template-columns:1fr;min-height:0}.franchiseCaseProof>img{height:min(72vw,330px)}.franchiseCaseProof>div{padding:46px 20px}.modelCards article{min-height:285px}.processPage{gap:34px}.faqList summary span{font-size:13px}.faqList details p{margin-left:49px;font-size:13px}.caseCompareGrid,.regionalCaseGrid{scroll-snap-type:x mandatory;gap:8px;margin-right:-20px;padding-right:20px;display:flex;overflow-x:auto}.caseCompareGrid>article,.regionalCaseGrid>article{scroll-snap-align:start;flex:0 0 min(86vw,360px)}.caseCompareGrid>article{min-height:440px}.caseReasonMini{grid-template-columns:1fr}.caseReasonMini span{min-height:44px;font-size:12px}.regionalCaseGrid article{min-height:0}.caseConversionAction{grid-template-columns:1fr;padding:22px}.caseLegalNote{font-size:10px}.storesIntro{margin-bottom:28px}.storeControls{padding:12px}.cityTabs{display:flex;overflow-x:auto}.cityTabs button{flex:none;min-width:92px;min-height:48px;font-size:12px}.finalStoreGrid{grid-template-columns:1fr}.finalStoreGrid .storeCard{min-height:230px}.storeCard address,.storePhone{font-size:13px}.storeCard>div a{min-height:48px;font-size:12px}.assessmentIntro{margin-bottom:28px}.assessmentFields>label,.assessmentFields fieldset{padding:19px}.assessmentFields fieldset>div{grid-template-columns:repeat(2,1fr)}.assessmentFields fieldset label{min-height:52px}.assessmentResult{padding:25px 20px}.joinFacts b{font-size:21px}.finalCta{grid-template-columns:70px 1fr;gap:16px;padding:40px 20px 52px}.finalCta>img{width:68px;height:68px}.finalCta h2{font-size:30px}.ctaActions{grid-column:1/-1;width:100%}.siteFooter{padding:36px 20px calc(88px + env(safe-area-inset-bottom));grid-template-columns:1fr auto;gap:22px}.footerLinks{grid-column:1/-1;gap:12px 18px;font-size:11px}.siteFooter>small{grid-column:1/-1;font-size:10px}}@media (width<=380px){.assessmentFields fieldset>div{grid-template-columns:1fr}.homeHero .heroCopy h1{font-size:43px}}@media (prefers-reduced-motion:reduce){.homeTrustCard img,.primaryButton,.navCta,.darkButton,.creamButton{transition:none}}@media (width<=680px){html{scroll-padding-top:calc(80px + env(safe-area-inset-top))}[id]{scroll-margin-top:calc(84px + env(safe-area-inset-top))}.siteHeader{top:calc(8px + env(safe-area-inset-top));-webkit-backdrop-filter:none;backdrop-filter:none}.mobileActionDock,.mobileNavBackdrop{-webkit-backdrop-filter:none;backdrop-filter:none}.mobileActionDock{transition:transform .2s,opacity .2s}.mobileActionDock .dockPrimary{background:var(--red)}:is(.joinTheme:has(input:focus) .mobileActionDock,.storesTheme:has(input:focus) .mobileActionDock){opacity:0;pointer-events:none;transform:translateY(110%)}.homeHero>img,.pageHero>img,.caseHero>img,.menuHero>img,.joinHero>img{animation:none;transform:none}.pageShell>section{animation:none!important}.pillarGrid,.modelCards,.supportPhaseGrid,.sceneCards,.regionalCaseGrid,.homeTrustGrid{scroll-snap-type:x proximity;padding-bottom:10px}.signatureGrid,.caseCompareGrid{scroll-snap-type:x mandatory}.textLink,.storePhone,.footerLinks a{align-items:center;min-height:44px;display:inline-flex}.homeHero .heroProof small,.brandMotionFrame>small,.brandMotionFrame>button span,.finalCta>div>p,.footerBrand small,.ctaActions small{font-size:10.5px;line-height:1.45}}.pageShell>section{opacity:1!important;animation:none!important}.pageShell :is(.pillarGrid article,.modelCards article,.supportPhaseGrid>article,.signatureGrid article,.sceneCards article,.caseCompareGrid>article,.regionalCaseGrid article,.storeCard){box-shadow:none}.pageShell :is(.pillarGrid article,.modelCards article,.supportPhaseGrid>article,.signatureGrid article,.sceneCards article,.caseCompareGrid>article,.regionalCaseGrid article,.storeCard):hover{transform:none}.homeHero{min-height:660px;padding-top:120px;padding-bottom:112px}.homeCore{background:var(--paper);padding:64px max(6vw,50vw - 580px)}.homeCoreTop{grid-template-columns:.76fr 1.24fr;align-items:center;gap:60px;display:grid}.homeCoreCopy h2{letter-spacing:-.05em;margin:0;font-size:clamp(41px,4.2vw,56px);line-height:1.1}.homeCoreCopy h2 em{color:var(--red)}.homeCoreCopy>p:not(.eyebrow){color:var(--muted);margin:21px 0 0;font-size:13px;line-height:1.82}.homeCoreMotion{background:var(--ink);box-shadow:10px 11px 0 var(--red);padding:5px}.homeEvidenceRail{grid-template-columns:repeat(2,1fr);gap:9px;margin-top:38px;display:grid}.homeEvidenceCard{background:var(--ink);color:#fff;border:1px solid #271b1d;height:225px;display:block;position:relative;overflow:hidden}.homeEvidenceCard:after{content:"";background:linear-gradient(90deg,#070405e8,#07040573 58%,#07040514);position:absolute;inset:0}.homeEvidenceCard img{object-fit:cover;width:100%;height:100%;transition:transform .35s;display:block}.homeEvidenceCard.food img{filter:saturate(1.02)contrast(1.05)brightness(.92)}.homeEvidenceCard.support img{object-position:center 42%;filter:saturate(.9)contrast(1.06)brightness(.94)sepia(.01)}.homeEvidenceCard:hover img{transform:scale(1.025)}.homeEvidenceCard>span{z-index:2;flex-direction:column;justify-content:flex-end;padding:24px;display:flex;position:absolute;inset:0}.homeEvidenceCard small{color:var(--red2);letter-spacing:.12em;font-size:9px;font-weight:950}.homeEvidenceCard strong{max-width:380px;margin-top:8px;font-size:21px;line-height:1.4}.homeEvidenceCard em{color:#c5b9b7;margin-top:12px;font-size:10px;font-weight:900}.homeFranchiseFinal,.homeFranchiseReality{min-height:600px}.mrWangFeature .mrWangMotionFigure{height:600px;min-height:0}.homeFranchiseFinalCopy{min-height:600px;padding-top:48px;padding-bottom:48px}.homeCaseProofIntro,.homeCaseProof>a{min-height:150px}.pageHero,.menuHero,.caseHero,.joinHero,.brandPageHero,.franchisePageHero{min-height:560px}.storesPageHero,.joinHero{min-height:500px}.franchiseFacts div,.caseSystemProof>div{min-height:96px}.franchiseCaseProof{min-height:500px;overflow:hidden}.franchiseCaseProof>img{object-fit:cover;min-height:500px;max-height:none}.franchiseCaseProof>div{min-height:500px;padding-top:44px;padding-bottom:44px}.franchiseCaseProof h2{margin-top:8px;margin-bottom:10px;font-size:clamp(34px,3.4vw,47px);line-height:1.12}.franchiseCaseProof>div>p:not(.eyebrow){margin-bottom:13px;font-size:12px;line-height:1.65}.casePreviewProofList>a{min-height:43px}.casePreviewActions{gap:13px}.franchiseCaseProof .mediaCredit{margin-top:10px}.franchiseCaseProof .darkButton{align-self:flex-start;margin-top:3px}.franchiseCaseProof>img,.casesTheme .caseHero>img,.casesTheme .regionalCaseImage img{filter:saturate(.9)contrast(1.06)brightness(.94)sepia(.01)}.franchiseFactsInline{color:var(--ink);border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:0 0;margin:28px 0 0;padding:0}.franchiseFactsInline div{border-right:1px solid var(--line);min-height:80px}.franchiseFactsInline strong{color:var(--red);font-size:26px}.franchiseFactsInline span{color:var(--muted);font-size:9px}.investmentPage,.supportPage,.processPage,.faqPage,.caseComparison,.caseStory,.regionalCasesSection,.caseConversion,.storesPage,.assessmentSection{padding-top:54px;padding-bottom:54px}.modelCards,.supportPhaseGrid,.caseCompareGrid,.regionalCaseGrid{margin-top:25px}.modelCards article{min-height:235px;padding:24px}.modelCards h3{margin-top:22px;font-size:25px}.modelCards p{margin-top:12px;line-height:1.65}.investmentNote{padding:15px 20px}.supportPhaseGrid header{min-height:88px;padding:18px 20px}.supportPhaseGrid header h3{font-size:18px}.supportPhaseGrid>article>div>span{min-height:88px;padding:14px 18px}.supportPhaseGrid span small{font-size:10px}.processList article{min-height:61px;padding:10px 0}.faqList summary{min-height:55px}.franchiseDecision{background:var(--deep);color:#fff;grid-template-columns:1.08fr .92fr;gap:60px;padding:58px max(6vw,50vw - 580px);display:grid}.franchiseDecision .decisionProcess,.franchiseDecision .decisionFaq{min-width:0}.decisionFaq{border-left:1px solid #3b2d2f;padding-left:46px}.decisionFaq h2{color:#fff;letter-spacing:-.05em;margin:0 0 27px;font-size:clamp(36px,3.8vw,50px);line-height:1.12}.decisionFaq h2 em{color:var(--red2)}.franchiseDecision .faqList,.franchiseDecision .faqList details{border-color:#433537}.franchiseDecision .faqList summary span{color:#fff}.franchiseDecision .faqList details p{color:#a89d9f;font-size:11px;line-height:1.75}.franchiseDecision .faqList summary i{color:#706567}.finalCta{padding-top:35px;padding-bottom:35px}.finalCta>img{width:84px;height:84px}.caseCompareGrid>article{min-height:350px;padding:24px}.caseStory{min-height:0;display:block}.caseStoryCopy{max-width:860px}.regionalCaseGrid article{min-height:390px}.caseConversion{padding-top:36px;padding-bottom:36px}.caseConversionAction{margin-top:0}.signatureGrid{grid-template-columns:repeat(3,1fr);padding-top:54px;padding-bottom:54px}.signatureGrid article>div,.signatureGrid article.featured>div{height:235px}.menuScenes{padding-top:54px;padding-bottom:54px}.menuScenesCompact{grid-template-columns:1fr auto;align-items:center}.menuScenesCompact>div>p:last-child{color:#9c9092;max-width:590px;margin:18px 0 0;font-size:12px;line-height:1.75}.menuScenesCompact>.primaryButton{grid-column:auto;justify-self:end}.sceneCards article{min-height:165px}.sceneCards h3{margin-top:26px}.brandSystem,.originSection,.pillarSection{padding-top:58px;padding-bottom:58px}.brandVisualGrid{min-height:0;display:block}.brandVisualGrid .stickerSheet{object-fit:cover;object-position:center;width:100%;height:auto;max-height:520px}.brandProduct,.brandProductPhotos .photoWide{min-height:470px}.storesPage{padding-top:52px;padding-bottom:52px}.storesNote,.assessmentNote{border-bottom:1px solid var(--line);color:var(--muted);margin:0 0 25px;padding-bottom:18px;font-size:11px;line-height:1.7}.storesNote b,.assessmentNote b{color:var(--red);letter-spacing:.12em;font-size:9px}.finalStoreGrid .storeCard{min-height:210px}.storeExpansionCta{grid-template-columns:1fr auto;padding-top:38px;padding-bottom:38px}.storeExpansionCta small{color:#ffd5dc}.storeExpansionCta p{color:#f3c3ca}.storeExpansionCta>div:last-child>a:last-child{border-color:#ffffff73}.assessmentSection>.joinFacts{margin-bottom:28px;padding:0}.assessmentSection>.joinFacts article{min-height:84px}@media (width<=1000px){.homeCoreTop{grid-template-columns:1fr;gap:34px}.homeCoreCopy{max-width:690px}.homeFranchiseFinal{min-height:0}.homeFranchiseReality,.mrWangFeature .mrWangMotionFigure{height:500px;min-height:0}.homeFranchiseFinalCopy,.franchiseCaseProof{min-height:0}.franchiseCaseProof>img{height:440px;min-height:0}.franchiseCaseProof>div{min-height:0}.franchiseDecision{grid-template-columns:1fr;gap:38px}.decisionFaq{border-top:1px solid #3b2d2f;border-left:0;padding:38px 0 0}.signatureGrid{grid-template-columns:repeat(3,1fr)}.storeExpansionCta{grid-template-columns:1fr auto}}@media (width<=680px){.homeHero{min-height:620px;padding-top:88px;padding-bottom:112px}.homeCore{padding:48px 20px}.homeCoreCopy h2{font-size:37px}.homeCoreCopy>p:not(.eyebrow){font-size:14px}.homeCoreMotion{box-shadow:6px 7px 0 var(--red)}.homeEvidenceRail{scroll-snap-type:x proximity;scrollbar-width:thin;scrollbar-color:var(--red) #0000001a;gap:8px;margin:28px -20px 0 0;padding-right:20px;display:flex;overflow-x:auto}.homeEvidenceCard{scroll-snap-align:start;flex:0 0 min(84vw,345px);height:240px}.homeEvidenceCard>span{padding:21px}.homeEvidenceCard small,.homeEvidenceCard em{font-size:10px}.homeEvidenceCard strong{font-size:20px}.homeFranchiseReality,.mrWangFeature .mrWangMotionFigure{height:390px}.homeFranchiseFinalCopy{padding-top:45px;padding-bottom:45px}.pageHero,.menuHero,.caseHero,.joinHero,.brandPageHero,.franchisePageHero{min-height:550px}.storesPageHero,.joinHero{min-height:510px}.franchiseCaseProof>img{height:300px}.franchiseCaseProof>div{padding-top:42px;padding-bottom:42px}.franchiseCaseProof h2{font-size:35px}.investmentPage,.supportPage,.processPage,.faqPage,.caseComparison,.caseStory,.regionalCasesSection,.caseConversion,.storesPage,.assessmentSection{padding-top:48px;padding-bottom:48px}.supportPhaseGrid header{min-height:84px}.supportPhaseGrid>article>div>span{min-height:86px}.franchiseFactsInline{grid-template-columns:repeat(2,1fr)}.franchiseFactsInline div{min-height:76px}.franchiseDecision{padding:48px 20px}.decisionFaq h2{font-size:35px}.signatureGrid{grid-template-columns:none;padding-top:48px;padding-bottom:24px;display:flex}.signatureGrid article>div,.signatureGrid article.featured>div{height:270px}.menuScenes{padding-top:48px;padding-bottom:48px}.menuScenesCompact{grid-template-columns:1fr}.menuScenesCompact>.primaryButton{justify-self:stretch}.storesNote,.assessmentNote{font-size:12px}.storesNote b,.assessmentNote b,.storeExpansionCta small{font-size:10px}.storeExpansionCta{grid-template-columns:1fr;gap:22px}.storeExpansionCta>div:last-child{grid-column:auto;width:100%}.assessmentSection>.joinFacts{grid-template-columns:repeat(2,1fr)}.finalCta{padding-top:34px;padding-bottom:calc(48px + env(safe-area-inset-bottom))}}.homeTheme .homeHero{min-height:590px;padding-top:118px;padding-bottom:68px}.homeTheme .homeHero .heroCopy{width:min(610px,54vw)}.homeTheme .homeHero .heroCopy>p:not(.eyebrow){max-width:530px;font-size:13px;line-height:1.78}.homeTheme .homeHero .heroActions{margin-top:27px}.homeTheme .homeHero .primaryButton{min-width:190px}.homeWhy{background:#f7eee2;grid-template-columns:1fr 1fr;min-height:560px;display:grid}.homeWhyMedia{background:var(--deep);min-width:0;position:relative;overflow:hidden}.homeWhy .mrWangMotionFigure{width:100%;height:560px;min-height:0}.homeWhyCopy{flex-direction:column;justify-content:center;min-width:0;padding:42px max(6vw,50vw - 610px) 42px 58px;display:flex}.homeWhyCopy h2{letter-spacing:-.052em;margin:0;font-size:clamp(39px,4.1vw,55px);line-height:1.08}.homeWhyCopy h2 em{color:var(--red)}.homeWhyCopy>p:not(.eyebrow){color:var(--muted);margin:18px 0 0;font-size:12px;line-height:1.72}.homeWhyPoints{background:var(--line);border:1px solid var(--line);grid-template-columns:repeat(3,1fr);gap:1px;margin-top:22px;display:grid}.homeWhyPoints>span{background:var(--surface);flex-direction:column;justify-content:center;min-height:82px;padding:12px;display:flex}.homeWhyPoints b{color:var(--red);font-family:Georgia,serif;font-size:10px}.homeWhyPoints strong{margin-top:6px;font-size:14px}.homeWhyPoints small{color:var(--muted);margin-top:4px;font-size:8px;line-height:1.45}.homeWhyFacts{background:#2d2224;grid-template-columns:repeat(3,1fr);gap:1px;margin-top:8px;display:grid}.homeWhyFacts>span{background:var(--deep);color:#908588;flex-direction:column;justify-content:center;min-height:58px;padding:9px 12px;font-size:8px;display:flex}.homeWhyFacts b{color:#fff;margin-bottom:4px;font-size:13px}.homeWhyCopy>.darkButton{align-self:flex-start;margin-top:18px}.homeWhyCopy>.realityDisclosure{margin-top:11px}.homeRealProof{background:var(--deep);color:#fff;grid-template-columns:.82fr 1.18fr;min-height:330px;display:grid}.homeRealProofMedia{min-width:0;height:330px;position:relative;overflow:hidden}.homeRealProofMedia:after{content:"";pointer-events:none;background:linear-gradient(#0000 44%,#0805068c);position:absolute;inset:0}.homeRealProofMedia img{object-fit:cover;object-position:center 43%;filter:saturate(.9)contrast(1.06)brightness(.93)sepia(.01);width:100%;height:100%;display:block}.homeRealProofMedia>span{z-index:2;color:#fff;letter-spacing:.1em;background:#080506d1;border:1px solid #ffffff2e;padding:7px 9px;font-size:8px;font-weight:950;position:absolute;bottom:17px;left:18px}.homeRealProofCopy{flex-direction:column;justify-content:center;padding:38px max(6vw,50vw - 590px) 38px 54px;display:flex}.homeRealProofCopy>p:first-child{color:#ef5268;letter-spacing:.16em;margin:0 0 10px;font-size:8px;font-weight:950}.homeRealProofCopy h2{letter-spacing:-.045em;max-width:680px;margin:0;font-size:clamp(31px,3.3vw,44px);line-height:1.12}.homeRealProofCopy>p:not(:first-child){color:#aaa0a2;max-width:660px;margin:14px 0 0;font-size:11px;line-height:1.7}.homeRealProofCopy>div{flex-wrap:wrap;gap:6px;margin-top:18px;display:flex}.homeRealProofCopy>div span{color:#a89d9f;border:1px solid #3a2b2e;padding:7px 9px;font-size:9px}.homeRealProofCopy>div b{color:#fff;margin-right:5px}.homeRealProofCopy>a{border-bottom:1px solid var(--red2);color:#fff;align-self:flex-start;margin-top:18px;padding-bottom:5px;font-size:10px;font-weight:950}@media (width<=1000px){.homeWhy{grid-template-columns:.9fr 1.1fr}.homeWhyCopy{padding-left:38px;padding-right:32px}.homeWhyPoints small{display:none}}@media (width<=680px){.pageShell{padding-bottom:0}.siteHeader{top:calc(6px + env(safe-area-inset-top));width:calc(100% - 12px);height:56px;padding:0 7px}.brand>img{width:34px;height:34px}.brand strong{font-size:13px}.mobileMenuTrigger{width:38px;height:38px}.mobileActionDock{padding:5px 7px calc(5px + env(safe-area-inset-bottom));gap:5px}.mobileActionDock a{min-height:46px;font-size:11px}.mobileActionDock .dockLine b{width:25px;height:25px}.homeTheme .homeHero{min-height:520px;padding:78px 18px 50px}.homeTheme .homeHero>img{object-position:62% center}.homeTheme .homeHero .heroCopy h1{font-size:42px;line-height:1}.homeTheme .homeHero .heroCopy>p:not(.eyebrow){-webkit-line-clamp:3;-webkit-box-orient:vertical;max-width:350px;margin-top:13px;font-size:12px;line-height:1.58;display:-webkit-box;overflow:hidden}.homeTheme .homeHero .heroActions{margin-top:16px}.homeTheme .homeHero .heroActions>a{width:100%;min-height:44px;font-size:12px}.homeWhy{color:#fff;background:#070405;min-height:620px;display:block;position:relative;overflow:hidden}.homeWhyMedia{height:620px;position:absolute;inset:0}.homeWhyMedia:after{content:"";z-index:4;pointer-events:none;background:linear-gradient(#0503040f 18%,#050304e6 49%,#050304fc);position:absolute;inset:0}.homeWhy .mrWangMotionFigure{height:620px}.homeWhy .mrWangMotionFigure>img{object-position:center 38%}.homeWhy .mrWangMotionFigure figcaption{display:none}.homeWhyCopy{z-index:5;color:#fff;justify-content:flex-end;min-height:620px;padding:190px 18px 23px;position:relative}.homeWhyCopy>.eyebrow{display:none}.homeWhyCopy h2{color:#fff;font-size:36px;line-height:1.04}.homeWhyCopy h2 em{color:#ff4b63}.homeWhyCopy>p:not(.eyebrow){color:#d4c9c6;margin-top:12px;font-size:12px;line-height:1.58}.homeWhyPoints{background:0 0;border:0;gap:4px;margin-top:14px}.homeWhyPoints>span{background:#120b0dd6;border:1px solid #ffffff24;min-height:57px;padding:8px}.homeWhyPoints b{font-size:8px}.homeWhyPoints strong{color:#fff;margin-top:4px;font-size:12px}.homeWhyPoints small{display:none}.homeWhyFacts{background:0 0;gap:4px;margin-top:6px}.homeWhyFacts>span{background:#120b0de6;border:1px solid #ffffff1a;min-height:53px;padding:7px;font-size:7.5px;line-height:1.3}.homeWhyFacts b{font-size:11px}.homeWhyCopy>.darkButton{color:#fff;background:0 0;border-bottom:1px solid #ff4b63;border-radius:0;width:auto;min-height:38px;margin-top:8px;padding:0 0 2px;font-size:11px}.homeWhyCopy>.realityDisclosure{display:none}.homeRealProof{min-height:370px;display:block;position:relative;overflow:hidden}.homeRealProofMedia{height:370px;position:absolute;inset:0}.homeRealProofMedia:after{background:linear-gradient(#07040533 12%,#070405e6 42%,#070405fc)}.homeRealProofMedia>span{font-size:8px;top:16px;bottom:auto;left:15px}.homeRealProofCopy{z-index:3;justify-content:flex-end;min-height:370px;padding:125px 18px 22px;position:relative}.homeRealProofCopy>p:first-child{display:none}.homeRealProofCopy h2{font-size:29px;line-height:1.08}.homeRealProofCopy>p:not(:first-child){color:#c9bec0;-webkit-line-clamp:3;-webkit-box-orient:vertical;margin-top:10px;font-size:11px;line-height:1.55;display:-webkit-box;overflow:hidden}.homeRealProofCopy>div{grid-template-columns:repeat(3,1fr);gap:4px;margin-top:12px;display:grid}.homeRealProofCopy>div span{text-align:center;background:#0a0607c2;padding:7px 5px;font-size:8px}.homeRealProofCopy>div b{margin:0 0 3px;display:block}.homeRealProofCopy>a{margin-top:12px;font-size:11px}.pageHero,.menuHero,.caseHero,.joinHero,.brandPageHero,.franchisePageHero,.storesPageHero{min-height:500px;padding:84px 18px 40px}.storesPageHero,.joinHero{min-height:470px}.brandHeroTags,.brandHeroMark,.pageHero .heroActions .ghostButton,.caseHero .heroActions .ghostButton{display:none}.investmentPage,.supportPage,.processPage,.faqPage,.caseStory,.regionalCasesSection,.caseConversion,.storesPage,.assessmentSection{padding-top:42px;padding-bottom:42px}.siteFooter{padding:24px 18px calc(64px + env(safe-area-inset-bottom));grid-template-columns:1fr auto;gap:12px}.footerLinks,.footerBrand small{display:none}.footerBrand img{width:34px;height:34px}.siteFooter>small{grid-column:1/-1;padding-top:11px;font-size:9px}}.storyTimeline article{position:relative;overflow:hidden}.storyTimeline article>div,.storyTimeline article>h3,.storyTimeline article>p{z-index:2;position:relative}.storyTimelinePhotoCard>img{z-index:0;object-fit:cover;object-position:center 46%;filter:saturate(.88)contrast(1.06)brightness(.88);width:100%;height:100%;position:absolute;inset:0}.storyTimelinePhotoCard:after{content:"";z-index:1;background:linear-gradient(#0b060761 0%,#0b0607db 52%,#0b0607fa 100%);position:absolute;inset:0}.storyTimelinePhotoCard h3{color:#fff;text-shadow:0 2px 18px #00000059}.storyTimelinePhotoCard p{color:#d0c3c1!important}.storyTimelinePhotoCard small{color:#e4d7d2}.homeRealProofMedia img{object-position:center 58%}.caseHero>img{object-position:center 46%}.realStoresHero>img{object-position:center 58%;filter:saturate(.86)contrast(1.06)brightness(.86)}.realStoresHero .pageHeroShade{background:linear-gradient(90deg,#040303fa,#040303c7 42%,#0403031f 75%),linear-gradient(#0000 46%,#04030399)}@media (width<=680px){.storyTimelinePhotoCard>img{object-position:center 42%}.homeRealProofMedia img{object-position:center 52%}.caseHero>img{object-position:center 40%}.realStoresHero>img{object-position:center 46%}.realStoresHero .pageHeroShade{background:linear-gradient(#0403033d 14%,#040303e6 44%,#040303fc)}}.fullMenuTheme{background:#f0dfc8}.fullMenuIntro{color:var(--ink);grid-template-columns:1.05fr .95fr;align-items:end;gap:70px;padding:142px max(6vw,50vw - 580px) 45px;display:grid}.fullMenuIntro h1{letter-spacing:-.055em;margin:13px 0 0;font-size:clamp(47px,5.5vw,72px);line-height:1.02}.fullMenuIntro h1 em{color:var(--red)}.fullMenuIntroCopy{padding-bottom:6px}.fullMenuIntroCopy p{color:#5f534a;margin:0;font-size:13px;line-height:1.82}.fullMenuIntroCopy small{color:#8b7a6d;margin-top:13px;font-size:10px;line-height:1.65;display:block}.fullMenuViewer{padding:0 max(4vw,50vw - 630px) 58px}.fullMenuToolbar{color:#fff;background:#120c0d;border-bottom:1px solid #3d2a2d;justify-content:space-between;align-items:center;gap:28px;min-height:64px;padding:10px 18px;display:flex}.fullMenuToolbar>span{align-items:baseline;gap:12px;display:flex}.fullMenuToolbar b{font-size:14px}.fullMenuToolbar small{color:#8f8384;font-size:9px}.fullMenuToolbar>div{gap:20px;display:flex}.fullMenuToolbar a{color:#fff;border-bottom:1px solid #e02a42;padding-bottom:4px;font-size:10px;font-weight:950}.fullMenuCanvas{overscroll-behavior-x:contain;-webkit-overflow-scrolling:touch;background:#120c0d;padding:9px;overflow:auto}.fullMenuCanvas img{background:#efd7b7;width:100%;height:auto;display:block}.fullMenuNext{background:var(--red);color:#fff;grid-template-columns:1fr auto;align-items:center;gap:45px;padding:42px max(6vw,50vw - 580px);display:grid}.fullMenuNext small{color:#ffc4cc;letter-spacing:.15em;font-size:8px;font-weight:950}.fullMenuNext h2{margin:10px 0 0;font-size:clamp(30px,3vw,42px);line-height:1.12}.fullMenuNext .primaryButton{color:#160d0f;background:#fff4e4}.storeFormatProof{color:#fff;background:#120c0d;padding:54px max(6vw,50vw - 580px)}.storeFormatIntro{grid-template-columns:1.05fr .95fr;align-items:end;gap:70px;display:grid}.storeFormatIntro h2{letter-spacing:-.048em;margin:10px 0 0;font-size:clamp(36px,4vw,52px);line-height:1.08}.storeFormatIntro h2 em{color:#ff5068}.storeFormatIntro>p{color:#9e9293;margin:0 0 5px;font-size:12px;line-height:1.8}.storeFormatRail{grid-template-columns:repeat(3,1fr);gap:8px;margin-top:28px;display:grid}.storeFormatRail article{background:#241719;height:300px;position:relative;overflow:hidden}.storeFormatRail article:after{content:"";background:linear-gradient(#0704051f 32%,#070405fa);position:absolute;inset:0}.storeFormatRail img{object-fit:cover;filter:saturate(.88)contrast(1.07)brightness(.91);width:100%;height:100%;display:block}.storeFormatRail article>span{z-index:2;color:#fff;background:#080506cc;border:1px solid #ffffff2e;padding:6px 8px;font-family:Georgia,serif;font-size:12px;position:absolute;top:13px;right:14px}.storeFormatRail article>div{z-index:2;padding:21px;position:absolute;bottom:0;left:0;right:0}.storeFormatRail small{color:#ff5269;letter-spacing:.13em;font-size:8px;font-weight:950}.storeFormatRail h3{margin:7px 0 6px;font-size:23px}.storeFormatRail p{color:#b9adae;margin:0;font-size:10px;line-height:1.58}.storeFormatNote{color:#75696b;margin-top:13px;font-size:9px;line-height:1.55;display:block}@media (width<=680px){.fullMenuIntro{grid-template-columns:1fr;gap:20px;padding:88px 18px 28px}.fullMenuIntro h1{font-size:42px}.fullMenuIntroCopy p{font-size:12px;line-height:1.68}.fullMenuViewer{padding:0 0 42px}.fullMenuToolbar{flex-direction:column;align-items:flex-start;gap:9px;min-height:75px;margin:0 18px;padding:12px 14px}.fullMenuToolbar>span,.fullMenuToolbar>div{justify-content:space-between;width:100%}.fullMenuToolbar a{font-size:10px}.fullMenuCanvas{margin-left:18px;padding:7px}.fullMenuCanvas img{width:960px;max-width:none}.fullMenuNext{padding:38px 18px calc(96px + env(safe-area-inset-bottom));grid-template-columns:1fr;gap:22px}.fullMenuNext h2{font-size:32px}.fullMenuNext .primaryButton{width:100%}.storeFormatProof{padding:42px 0}.storeFormatIntro{grid-template-columns:1fr;gap:16px;padding:0 20px}.storeFormatIntro h2{font-size:34px}.storeFormatIntro>p{font-size:12px;line-height:1.68}.storeFormatRail{scroll-snap-type:x mandatory;scrollbar-width:none;gap:8px;margin-top:23px;padding:0 20px 10px;display:flex;overflow-x:auto}.storeFormatRail::-webkit-scrollbar{display:none}.storeFormatRail article{scroll-snap-align:start;flex:0 0 min(82vw,340px);height:300px}.storeFormatRail p{font-size:11px}.storeFormatNote{margin:4px 20px 0;font-size:9px}}